Copthorne Hotel Palmerston North vs Distinction Coachman Hotel:Which is more popular by branded search in New Zealand?
In August 2026, Copthorne Hotel Palmerston North had more branded searches than Distinction Coachman Hotel among palmerston north hotels and accommodation in New Zealand. Copthorne Hotel Palmerston North was estimated to have 2.9K branded searches compared to Distinction Coachman Hotel’s 1.6K, and held a 39% Share of Search versus Distinction Coachman Hotel’s 21.6%.
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Which is more popular in search, Copthorne Hotel Palmerston North or Distinction Coachman Hotel?
Compare hotels and serviced accommodation travellers can book for a stay in Palmerston North, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Copthorne Hotel Palmerston North, Distinction Coachman Hotel. The figures are in the table below the chart.
View monthly share of search table
| Month | Distinction Palmerston North | Copthorne Hotel Palmerston North | Distinction Coachman Hotel |
|---|---|---|---|
| Oct 2025 | 27.5% | 50.5% | 22% |
| Nov 2025 | 32.6% | 40% | 27.3% |
| Dec 2025 | 31.5% | 39.2% | 29.4% |
| Jan 2026 | 29.6% | 44.5% | 25.8% |
| Feb 2026 | 34% | 41.8% | 24.1% |
| Mar 2026 | 33.5% | 41.1% | 25.4% |
| Apr 2026 | 29.3% | 44.2% | 26.5% |
| May 2026 | 30.6% | 45.8% | 23.6% |
| Jun 2026 | 34.7% | 42.4% | 22.8% |
| Jul 2026 | 29.3% | 43.1% | 27.5% |
| Aug 2026 | 39.3% | 39% | 21.6% |
| Sep 2026 | — | — | — |
How has the Copthorne Hotel Palmerston North and Distinction Coachman Hotel comparison changed over the last 12 months?
3 findings
- Copthorne Hotel Palmerston North was ahead of Distinction Coachman Hotel in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Copthorne Hotel Palmerston North’s estimated Share of Search among palmerston north hotels and accommodation in New Zealand moved from 50.5% to 39%, and its estimated monthly branded searches moved from 5.5K to 2.9K.
- Across the 11 months ending August 2026, Distinction Coachman Hotel’s estimated Share of Search among palmerston north hotels and accommodation in New Zealand moved from 22% to 21.6%, and its estimated monthly branded searches moved from 2.4K to 1.6K.
How did search popularity change for New Zealand palmerston north hotels and accommodation in August 2026?
3 changes

In August 2026, Distinction Palmerston North overtook Copthorne Hotel Palmerston North to take the highest estimated Share of Search among palmerston north hotels and accommodation in New Zealand, at 39.3%.

In August 2026, Distinction Coachman Hotel lost estimated Share of Search among palmerston north hotels and accommodation in New Zealand, from 27.5% to 21.6%.

In August 2026, Copthorne Hotel Palmerston North lost estimated Share of Search among palmerston north hotels and accommodation in New Zealand, from 43.1% to 39%.
How each brand is measured
Brandwave collects information about searches that people make online using Copthorne Hotel Palmerston North’s and Distinction Coachman Hotel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Copthorne Hotel Palmerston North
4 branded search terms
- copthorne hotel palmerston north nz
- copthorne palmerston north
- copthorne palmerston north reviews
- the copthorne palmerston north
Distinction Coachman Hotel
7 branded search terms
- coachman palmerston north
- distinction coachman hotel
- distinction coachman hotel palmerston north
- distinction coachman hotel palmerston north reviews
- distinction coachman palmerston north
- distinction hotel coachman palmerston north
- the coachman palmerston north

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.