Claudelands vs Due Drop Events Centre:Which is more popular by branded search in New Zealand?
In August 2026, Due Drop Events Centre had more branded searches than Claudelands among convention and events centres in New Zealand. Due Drop Events Centre was estimated to have 14.8K branded searches compared to Claudelands’ 11.4K, and held a 19.8% Share of Search versus Claudelands’ 15.3%.
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Which is more popular in search, Claudelands or Due Drop Events Centre?
Compare the convention and events centres New Zealand organisers book for conferences and expos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Due Drop Events Centre, Claudelands. The figures are in the table below the chart.
View monthly share of search table
| Month | NZICC | Te Pae Christchurch | Due Drop Events Centre | Claudelands | Tākina | ASB Showgrounds |
|---|---|---|---|---|---|---|
| Oct 2025 | 5.3% | 31.4% | 30.4% | 11.6% | 7.8% | 13.5% |
| Nov 2025 | 7.9% | 20.3% | 54.1% | 9.1% | 4.6% | 3.9% |
| Dec 2025 | 10.8% | 38.9% | 20.4% | 12.3% | 12.5% | 5% |
| Jan 2026 | 11.9% | 36.2% | 24% | 11.3% | 11% | 5.7% |
| Feb 2026 | 30.1% | 22.1% | 22.1% | 10.2% | 9% | 6.5% |
| Mar 2026 | 26.9% | 26.3% | 25.3% | 12% | 4.5% | 5% |
| Apr 2026 | 45% | 14.5% | 19.7% | 8.3% | 3.7% | 8.8% |
| May 2026 | 26.4% | 21.9% | 31.8% | 12.7% | 5% | 2.3% |
| Jun 2026 | 27.5% | 26.7% | 25.8% | 11.1% | 6.1% | 2.8% |
| Jul 2026 | 32.2% | 16.2% | 26.9% | 12.8% | 8.4% | 3.5% |
| Aug 2026 | 34.6% | 23.4% | 19.8% | 15.3% | 4.3% | 2.5% |
| Sep 2026 | — | — | — | — | — | — |
How has the Claudelands and Due Drop Events Centre comparison changed over the last 12 months?
3 findings
- Due Drop Events Centre was ahead of Claudelands in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Claudelands’ estimated Share of Search among convention and events centres in New Zealand moved from 11.6% to 15.3%, and its estimated monthly branded searches moved from 5.6K to 11.4K.
- Across the 11 months ending August 2026, Due Drop Events Centre’s estimated Share of Search among convention and events centres in New Zealand moved from 30.4% to 19.8%, and its estimated monthly branded searches held steady at 14.8K.
How did search popularity change for New Zealand convention and events centres in August 2026?
3 changes
In August 2026, Te Pae Christchurch overtook Due Drop Events Centre to rank 2nd among convention and events centres in New Zealand, at 23.4%.
In August 2026, Claudelands gained estimated Share of Search among convention and events centres in New Zealand, from 12.8% to 15.3%.
In August 2026, Due Drop Events Centre lost estimated Share of Search among convention and events centres in New Zealand, from 26.9% to 19.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Claudelands’ and Due Drop Events Centre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Claudelands
4 branded search terms
- claudelands
- claudelands co nz
- claudelands events
- claudelands events centre
Due Drop Events Centre
1 branded search term
- due drop events centre
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