Chipmunks vs Lollipops Playland:Which is more popular by branded search in New Zealand?
In August 2026, Chipmunks had more branded searches than Lollipops Playland among family entertainment venues in New Zealand. Chipmunks was estimated to have 4.2K branded searches compared to Lollipops Playland’s 790, and held a 23.9% Share of Search versus Lollipops Playland’s 4.5%.
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Which is more popular in search, Chipmunks or Lollipops Playland?
Compare the trampoline parks, arcades and play centres New Zealand families visit. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Chipmunks, Lollipops Playland. The figures are in the table below the chart.
View monthly share of search table
| Month | Holey Moley | Timezone | Chipmunks | Flip Out | Lollipops Playland |
|---|---|---|---|---|---|
| Oct 2025 | 32.6% | 36.4% | 18.4% | 8% | 4.5% |
| Nov 2025 | 39.3% | 35.8% | 13.9% | 6.5% | 4.6% |
| Dec 2025 | 35.4% | 34.5% | 16.9% | 8.6% | 4.7% |
| Jan 2026 | 27.8% | 38.4% | 19.3% | 9.9% | 4.5% |
| Feb 2026 | 28.2% | 38.3% | 20.5% | 8.2% | 4.8% |
| Mar 2026 | 28.4% | 37.4% | 21.7% | 8% | 4.5% |
| Apr 2026 | 29.6% | 33.5% | 23% | 9% | 4.9% |
| May 2026 | 29.2% | 32.9% | 25.5% | 6.7% | 5.7% |
| Jun 2026 | 35% | 31.8% | 21% | 6.5% | 5.6% |
| Jul 2026 | 34.6% | 29.8% | 22.6% | 8.4% | 4.6% |
| Aug 2026 | 34.1% | 31.7% | 23.9% | 5.8% | 4.5% |
| Sep 2026 | — | — | — | — | — |
How has the Chipmunks and Lollipops Playland comparison changed over the last 12 months?
3 findings
- Chipmunks was ahead of Lollipops Playland in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Chipmunks’ estimated Share of Search among family entertainment venues in New Zealand moved from 18.4% to 23.9%, and its estimated monthly branded searches moved from 3.2K to 4.2K.
- Across the 11 months ending August 2026, Lollipops Playland’s estimated Share of Search among family entertainment venues in New Zealand held steady at 4.5%, and its estimated monthly branded searches moved from 800 to 790.
How did search popularity change for New Zealand family entertainment venues in August 2026?
2 changes
In August 2026, Chipmunks gained estimated Share of Search among family entertainment venues in New Zealand, from 22.6% to 23.9%.
Lollipops Playland’s estimated Share of Search among family entertainment venues in New Zealand has lost ground for 3 months in a row, from 5.7% to 4.5% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Chipmunks’ and Lollipops Playland’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Chipmunks
6 branded search terms
- chipmunks birthday party
- chipmunks near me
- chipmunks nz
- chipmunks playland
- chipmunks playland & cafe
- chipmunks prices
Lollipops Playland
5 branded search terms
- lollipops play
- lollipops playland & cafe
- lollipops playland birthday party
- lollipops playland near me
- lollipops playland prices
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.