caddie digital vs WebFoot:Which is more popular by branded search in New Zealand?
In August 2026, caddie digital had more branded searches than WebFoot among gisborne digital marketing agencies in New Zealand. caddie digital was estimated to have 40 branded searches compared to WebFoot’s 10, and held a 30.8% Share of Search versus WebFoot’s 7.7%.
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Which is more popular in search, caddie digital or WebFoot?
Compare Gisborne digital marketing agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for caddie digital, WebFoot. The figures are in the table below the chart.
View monthly share of search table
| Month | NiKa Consulting | caddie digital | WebFoot |
|---|---|---|---|
| Oct 2025 | 57.1% | 35.7% | 7.1% |
| Nov 2025 | 55.6% | 33.3% | 11.1% |
| Dec 2025 | 50% | 37.5% | 12.5% |
| Jan 2026 | 57.1% | 35.7% | 7.1% |
| Feb 2026 | 66.7% | 26.7% | 6.7% |
| Mar 2026 | 53.8% | 38.5% | 7.7% |
| Apr 2026 | 57.1% | 35.7% | 7.1% |
| May 2026 | 70.6% | 23.5% | 5.9% |
| Jun 2026 | 60% | 33.3% | 6.7% |
| Jul 2026 | 57.1% | 35.7% | 7.1% |
| Aug 2026 | 61.5% | 30.8% | 7.7% |
| Sep 2026 | — | — | — |
How has the caddie digital and WebFoot comparison changed over the last 12 months?
3 findings
- caddie digital was ahead of WebFoot in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, caddie digital’s estimated Share of Search among gisborne digital marketing agencies in New Zealand moved from 35.7% to 30.8%, and its estimated monthly branded searches moved from 50 to 40.
- Across the 11 months ending August 2026, WebFoot’s estimated Share of Search among gisborne digital marketing agencies in New Zealand moved from 7.1% to 7.7%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand gisborne digital marketing agencies in August 2026?
2 changes
In August 2026, WebFoot gained estimated Share of Search among gisborne digital marketing agencies in New Zealand, from 7.1% to 7.7%.

In August 2026, caddie digital lost estimated Share of Search among gisborne digital marketing agencies in New Zealand, from 35.7% to 30.8%.
How each brand is measured
Brandwave collects information about searches that people make online using caddie digital’s and WebFoot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
caddie digital
3 branded search terms
- caddie digital
- social kiwi
- socialkiwi
WebFoot
1 branded search term
- webfoot

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.