caddie digital vs NiKa Consulting:Which is more popular by branded search in New Zealand?
In August 2026, NiKa Consulting had more branded searches than caddie digital among gisborne digital marketing agencies in New Zealand. NiKa Consulting was estimated to have 80 branded searches compared to caddie digital’s 40, and held a 61.5% Share of Search versus caddie digital’s 30.8%.
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Which is more popular in search, caddie digital or NiKa Consulting?
Compare Gisborne digital marketing agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for NiKa Consulting, caddie digital. The figures are in the table below the chart.
View monthly share of search table
| Month | NiKa Consulting | caddie digital | WebFoot |
|---|---|---|---|
| Oct 2025 | 57.1% | 35.7% | 7.1% |
| Nov 2025 | 55.6% | 33.3% | 11.1% |
| Dec 2025 | 50% | 37.5% | 12.5% |
| Jan 2026 | 57.1% | 35.7% | 7.1% |
| Feb 2026 | 66.7% | 26.7% | 6.7% |
| Mar 2026 | 53.8% | 38.5% | 7.7% |
| Apr 2026 | 57.1% | 35.7% | 7.1% |
| May 2026 | 70.6% | 23.5% | 5.9% |
| Jun 2026 | 60% | 33.3% | 6.7% |
| Jul 2026 | 57.1% | 35.7% | 7.1% |
| Aug 2026 | 61.5% | 30.8% | 7.7% |
| Sep 2026 | — | — | — |
How has the caddie digital and NiKa Consulting comparison changed over the last 12 months?
3 findings
- NiKa Consulting was ahead of caddie digital in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, caddie digital’s estimated Share of Search among gisborne digital marketing agencies in New Zealand moved from 35.7% to 30.8%, and its estimated monthly branded searches moved from 50 to 40.
- Across the 11 months ending August 2026, NiKa Consulting’s estimated Share of Search among gisborne digital marketing agencies in New Zealand moved from 57.1% to 61.5%, and its estimated monthly branded searches held steady at 80.
How did search popularity change for New Zealand gisborne digital marketing agencies in August 2026?
2 changes

In August 2026, NiKa Consulting gained estimated Share of Search among gisborne digital marketing agencies in New Zealand, from 57.1% to 61.5%.

In August 2026, caddie digital lost estimated Share of Search among gisborne digital marketing agencies in New Zealand, from 35.7% to 30.8%.
How each brand is measured
Brandwave collects information about searches that people make online using caddie digital’s and NiKa Consulting’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
caddie digital
3 branded search terms
- caddie digital
- social kiwi
- socialkiwi
NiKa Consulting
2 branded search terms
- nika consulting
- nika consulting group

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.