caddie digital vs Creative Marketing:Which is more popular by branded search in New Zealand?
In August 2026, Creative Marketing had more branded searches than caddie digital among hastings digital marketing agencies in New Zealand. Creative Marketing was estimated to have 50 branded searches compared to caddie digital’s 40, and held a 23.8% Share of Search versus caddie digital’s 19%.
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Which is more popular in search, caddie digital or Creative Marketing?
Compare Hastings digital marketing agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Creative Marketing, caddie digital. The figures are in the table below the chart.
View monthly share of search table
| Month | Ultimate Web Designs | Creative Marketing | caddie digital | ATTN! Marketing PR | OnlineNZ | Quest Marketing |
|---|---|---|---|---|---|---|
| Oct 2025 | 20% | 25% | 25% | 5% | 20% | 5% |
| Nov 2025 | 27.8% | 27.8% | 16.7% | 5.6% | 16.7% | 5.6% |
| Dec 2025 | 35.7% | 7.1% | 21.4% | 7.1% | 14.3% | 14.3% |
| Jan 2026 | 57.7% | 15.4% | 19.2% | 0% | 3.8% | 3.8% |
| Feb 2026 | 40% | 20% | 20% | 5% | 10% | 5% |
| Mar 2026 | 39.1% | 26.1% | 21.7% | 4.3% | 4.3% | 4.3% |
| Apr 2026 | 59.3% | 11.1% | 18.5% | 3.7% | 3.7% | 3.7% |
| May 2026 | 73.2% | 9.8% | 9.8% | 2.4% | 2.4% | 2.4% |
| Jun 2026 | 71.8% | 7.7% | 12.8% | 2.6% | 2.6% | 2.6% |
| Jul 2026 | 67.6% | 8.8% | 14.7% | 2.9% | 2.9% | 2.9% |
| Aug 2026 | 42.9% | 23.8% | 19% | 4.8% | 4.8% | 4.8% |
| Sep 2026 | — | — | — | — | — | — |
How has the caddie digital and Creative Marketing comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: caddie digital took it in December 2025, Creative Marketing took it in March 2026, caddie digital took it in April 2026, Creative Marketing took it in August 2026.
- Across the 11 months ending August 2026, caddie digital’s estimated Share of Search among hastings digital marketing agencies in New Zealand moved from 25% to 19%, and its estimated monthly branded searches moved from 50 to 40.
- Across the 11 months ending August 2026, Creative Marketing’s estimated Share of Search among hastings digital marketing agencies in New Zealand moved from 25% to 23.8%, and its estimated monthly branded searches held steady at 50.
How did search popularity change for New Zealand hastings digital marketing agencies in August 2026?
2 changes
In August 2026, Creative Marketing overtook caddie digital to rank 2nd among hastings digital marketing agencies in New Zealand, at 23.8%.
In August 2026, caddie digital gained estimated Share of Search among hastings digital marketing agencies in New Zealand, from 14.7% to 19%.
How each brand is measured
Brandwave collects information about searches that people make online using caddie digital’s and Creative Marketing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
caddie digital
3 branded search terms
- caddie digital
- social kiwi
- socialkiwi
Creative Marketing
2 branded search terms
- creative marketing hastings
- creativemarketing
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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.