Buildertrend vs Procore:Which is more popular in New Zealand?
In September 2026, Procore had more branded searches than Buildertrend among construction software in New Zealand. Procore had about 10,200 branded searches, while Buildertrend had 1,900. Procore made up 59.1% of all construction software searches we track, and Buildertrend accounted for 11.1%. When we asked ChatGPT and Google AI Overviews about construction software, Procore appeared in four of the five answers and Buildertrend in one. Procore was mentioned before Buildertrend in every answer.
Who do people search for more?
Procore, about 5 searches for every 1 for Buildertrend
Who does AI mention more?
Procore, mentioned in 4 of 5 answers, Buildertrend in 1
Who does AI recommend more?
Procore, named ahead of Buildertrend in every answer
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Top construction software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Procore was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Buildertrend was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Procore was listed before Buildertrend in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Procore1st
Buildertrend2nd
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Procore4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Buildertrend1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about construction software
5 answers
Asked ChatGPT
“Which construction software should I use in New Zealand?”
Asked ChatGPT
“What are the best construction software tools in New Zealand?”
Asked ChatGPT
“What's the best construction software in New Zealand for a building business?”
Searched Google, AI Overview
“construction software”
Searched Google, AI Overview
“job costing software for builders”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Buildertrend or Procore more popular in search?
This chart shows how often people search Google for Buildertrend and Procore by name. Each line represents a brand's share of searches for all eight construction software we track, month by month, from searches in New Zealand.
Share of searches by month for Procore, Buildertrend. The figures are in the table below the chart.
View monthly share of searches table
| Month | Procore | Buildertrend |
|---|---|---|
| Nov 2025 | 53.6% | 12.4% |
| Dec 2025 | 55% | 10.1% |
| Jan 2026 | 52.1% | 12.5% |
| Feb 2026 | 53.4% | 12.3% |
| Mar 2026 | 55.4% | 10.4% |
| Apr 2026 | 54.5% | 10.6% |
| May 2026 | 52.9% | 12.1% |
| Jun 2026 | 57.2% | 10.8% |
| Jul 2026 | 59.6% | 9.5% |
| Aug 2026 | 58.5% | 11.1% |
| Sep 2026 | 59.1% | 11.1% |
| Oct 2026 | — | — |
How has branded search for Buildertrend and Procore changed in New Zealand over the last 12 months?
3 findings
- Procore was ahead of Buildertrend in every measured month of the 11 months ending September 2026.
- Across the 11 months ending September 2026, Buildertrend’s share of searches among construction software in New Zealand moved from 12.4% to 11.1%, and its estimated monthly branded searches held steady at 1.9K.
- Across the 11 months ending September 2026, Procore’s share of searches among construction software in New Zealand moved from 53.6% to 59.1%, and its estimated monthly branded searches moved from 8.2K to 10.2K.
How did search popularity change for New Zealand construction software in September 2026?
1 change
In September 2026, Procore gained share of searches among construction software in New Zealand, from 58.5% to 59.1%.
How are Buildertrend’s and Procore’s branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Buildertrend’s and Procore’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Buildertrend
1 branded search term
- buildertrend
Procore
5 branded search terms
- procore
- procore app
- procore construction software
- procore estimating
- procore software
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