Brand Amp vs Impact PR:Which is more popular by branded search in New Zealand?
In August 2026, Impact PR had more branded searches than Brand Amp among dunedin PR agencies in New Zealand. Impact PR was estimated to have 60 branded searches compared to Brand Amp’s 10, and held an 85.7% Share of Search versus Brand Amp’s 14.3%.
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Which is more popular in search, Brand Amp or Impact PR?
Compare Dunedin PR agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Impact PR, Brand Amp. The figures are in the table below the chart.
View monthly share of search table
| Month | Impact PR | Brand Amp |
|---|---|---|
| Oct 2025 | 92.3% | 7.7% |
| Nov 2025 | 87.5% | 12.5% |
| Dec 2025 | 85.7% | 14.3% |
| Jan 2026 | 87.5% | 12.5% |
| Feb 2026 | 87.5% | 12.5% |
| Mar 2026 | 87.5% | 12.5% |
| Apr 2026 | 88.9% | 11.1% |
| May 2026 | 90.9% | 9.1% |
| Jun 2026 | 87.5% | 12.5% |
| Jul 2026 | 90.9% | 9.1% |
| Aug 2026 | 85.7% | 14.3% |
| Sep 2026 | — | — |
How has the Brand Amp and Impact PR comparison changed over the last 12 months?
3 findings
- Impact PR was ahead of Brand Amp in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Brand Amp’s estimated Share of Search among dunedin PR agencies in New Zealand moved from 7.7% to 14.3%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, Impact PR’s estimated Share of Search among dunedin PR agencies in New Zealand moved from 92.3% to 85.7%, and its estimated monthly branded searches moved from 120 to 60.
How did search popularity change for New Zealand dunedin PR agencies in August 2026?
2 changes
In August 2026, Brand Amp gained estimated Share of Search among dunedin PR agencies in New Zealand, from 9.1% to 14.3%.
In August 2026, Impact PR lost estimated Share of Search among dunedin PR agencies in New Zealand, from 90.9% to 85.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Brand Amp’s and Impact PR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.