Bollinger vs Taittinger:Which is more popular by branded search in New Zealand?
In August 2026, Taittinger had more branded searches than Bollinger among champagne and sparkling wine brands in New Zealand. Taittinger was estimated to have 1.1K branded searches compared to Bollinger’s 420, and held a 10.1% Share of Search versus Bollinger’s 3.7%.
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Which is more popular in search, Bollinger or Taittinger?
Compare the champagne and sparkling wine brands New Zealanders celebrate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Taittinger, Bollinger. The figures are in the table below the chart.
View monthly share of search table
| Month | Moët & Chandon | Veuve Clicquot | Lindauer | Taittinger | Bollinger |
|---|---|---|---|---|---|
| Oct 2025 | 30.2% | 37.2% | 21.9% | 7.9% | 2.8% |
| Nov 2025 | 34.3% | 36.2% | 18.3% | 8% | 3.2% |
| Dec 2025 | 34.8% | 35.4% | 16.5% | 9.1% | 4.2% |
| Jan 2026 | 31.8% | 35.9% | 19.6% | 8.7% | 4.1% |
| Feb 2026 | 32.3% | 34.4% | 19.5% | 9.7% | 4.1% |
| Mar 2026 | 33.7% | 32.4% | 21.1% | 8% | 4.7% |
| Apr 2026 | 32.1% | 31.7% | 22.4% | 9.7% | 4% |
| May 2026 | 33.3% | 32.1% | 21.2% | 9.1% | 4.4% |
| Jun 2026 | 32.2% | 33.8% | 20.7% | 9.6% | 3.6% |
| Jul 2026 | 34.4% | 31% | 21.8% | 8.9% | 3.9% |
| Aug 2026 | 33.5% | 31.8% | 21% | 10.1% | 3.7% |
| Sep 2026 | — | — | — | — | — |
How has the Bollinger and Taittinger comparison changed over the last 12 months?
3 findings
- Taittinger was ahead of Bollinger in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bollinger’s estimated Share of Search among champagne and sparkling wine brands in New Zealand moved from 2.8% to 3.7%, and its estimated monthly branded searches moved from 340 to 420.
- Across the 11 months ending August 2026, Taittinger’s estimated Share of Search among champagne and sparkling wine brands in New Zealand moved from 7.9% to 10.1%, and its estimated monthly branded searches moved from 970 to 1.1K.
How did search popularity change for New Zealand champagne and sparkling wine brands in August 2026?
2 changes
In August 2026, Taittinger gained estimated Share of Search among champagne and sparkling wine brands in New Zealand, from 8.9% to 10.1%.
Estimated monthly branded searches for Bollinger in New Zealand rose 23.5% over 11 measured months, from 340 to 420 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Bollinger’s and Taittinger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bollinger
5 branded search terms
- bollinger champagne
- bollinger champagne special cuvee
- bollinger prosecco
- bollinger sparkling wine
- cost bollinger champagne
Taittinger
11 branded search terms
- champagner taittinger
- taittinger
- taittinger brut reserve
- taittinger champagne
- taittinger champagne cost
- taittinger com
- taittinger near me
- taittinger nz
- taittinger online
- taittinger prosecco
- taittinger sparkling wine
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.