Blackland PR vs The PR Company:Which is more popular by branded search in New Zealand?
In August 2026, Blackland PR had more branded searches than The PR Company among wellington pR agencies in New Zealand. Blackland PR was estimated to have 50 branded searches compared to The PR Company’s 40, and held a 35.7% Share of Search versus The PR Company’s 28.6%.
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Which is more popular in search, Blackland PR or The PR Company?
Compare Wellington pR agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Blackland PR, The PR Company. The figures are in the table below the chart.
View monthly share of search table
| Month | Blackland PR | The PR Company | Convergence Communications | Panic PR |
|---|---|---|---|---|
| Oct 2025 | 40.9% | 27.3% | 22.7% | 9.1% |
| Nov 2025 | 40% | 20% | 26.7% | 13.3% |
| Dec 2025 | 58.3% | 16.7% | 16.7% | 8.3% |
| Jan 2026 | 50% | 20% | 20% | 10% |
| Feb 2026 | 41.7% | 33.3% | 16.7% | 8.3% |
| Mar 2026 | 52.4% | 28.6% | 14.3% | 4.8% |
| Apr 2026 | 57.9% | 21.1% | 15.8% | 5.3% |
| May 2026 | 56.3% | 25% | 12.5% | 6.3% |
| Jun 2026 | 44.4% | 22.2% | 27.8% | 5.6% |
| Jul 2026 | 41.7% | 25% | 25% | 8.3% |
| Aug 2026 | 35.7% | 28.6% | 21.4% | 14.3% |
| Sep 2026 | — | — | — | — |
How has the Blackland PR and The PR Company comparison changed over the last 12 months?
3 findings
- Blackland PR was ahead of The PR Company in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Blackland PR’s estimated Share of Search among wellington pR agencies in New Zealand moved from 40.9% to 35.7%, and its estimated monthly branded searches moved from 90 to 50.
- Across the 11 months ending August 2026, The PR Company’s estimated Share of Search among wellington pR agencies in New Zealand moved from 27.3% to 28.6%, and its estimated monthly branded searches moved from 60 to 40.
How did search popularity change for New Zealand wellington pR agencies in August 2026?
2 changes

In August 2026, The PR Company overtook Convergence Communications to rank 2nd among wellington pR agencies in New Zealand, at 28.6%.

In August 2026, Blackland PR lost estimated Share of Search among wellington pR agencies in New Zealand, from 41.7% to 35.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Blackland PR’s and The PR Company’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blackland PR
3 branded search terms
- blackland pr
- blackland pr wellington
- blacklandpr
The PR Company
3 branded search terms
- pr company
- the pr company
- the pr company wellington

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.