Blackland PR vs Panic PR:Which is more popular by branded search in New Zealand?
In August 2026, Blackland PR had more branded searches than Panic PR among wellington pR agencies in New Zealand. Blackland PR was estimated to have 50 branded searches compared to Panic PR’s 20, and held a 35.7% Share of Search versus Panic PR’s 14.3%.
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Which is more popular in search, Blackland PR or Panic PR?
Compare Wellington pR agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Blackland PR, Panic PR. The figures are in the table below the chart.
View monthly share of search table
| Month | Blackland PR | The PR Company | Convergence Communications | Panic PR |
|---|---|---|---|---|
| Oct 2025 | 40.9% | 27.3% | 22.7% | 9.1% |
| Nov 2025 | 40% | 20% | 26.7% | 13.3% |
| Dec 2025 | 58.3% | 16.7% | 16.7% | 8.3% |
| Jan 2026 | 50% | 20% | 20% | 10% |
| Feb 2026 | 41.7% | 33.3% | 16.7% | 8.3% |
| Mar 2026 | 52.4% | 28.6% | 14.3% | 4.8% |
| Apr 2026 | 57.9% | 21.1% | 15.8% | 5.3% |
| May 2026 | 56.3% | 25% | 12.5% | 6.3% |
| Jun 2026 | 44.4% | 22.2% | 27.8% | 5.6% |
| Jul 2026 | 41.7% | 25% | 25% | 8.3% |
| Aug 2026 | 35.7% | 28.6% | 21.4% | 14.3% |
| Sep 2026 | — | — | — | — |
How has the Blackland PR and Panic PR comparison changed over the last 12 months?
3 findings
- Blackland PR was ahead of Panic PR in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Blackland PR’s estimated Share of Search among wellington pR agencies in New Zealand moved from 40.9% to 35.7%, and its estimated monthly branded searches moved from 90 to 50.
- Across the 11 months ending August 2026, Panic PR’s estimated Share of Search among wellington pR agencies in New Zealand moved from 9.1% to 14.3%, and its estimated monthly branded searches held steady at 20.
How did search popularity change for New Zealand wellington pR agencies in August 2026?
2 changes
In August 2026, Panic PR gained estimated Share of Search among wellington pR agencies in New Zealand, from 8.3% to 14.3%.
In August 2026, Blackland PR lost estimated Share of Search among wellington pR agencies in New Zealand, from 41.7% to 35.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Blackland PR’s and Panic PR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blackland PR
3 branded search terms
- blackland pr
- blackland pr wellington
- blacklandpr
Panic PR
1 branded search term
- panic pr
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.