Brandwave

Better Creative vs Speedprint:Which is more popular in New Zealand?

In October 2026, Speedprint had more branded searches than Better Creative among Dunedin printing companies in New Zealand. Speedprint had about 170 branded searches, while Better Creative had 10. Speedprint made up 48.6% of all Dunedin printing company searches we track, and Better Creative accounted for 2.9%. When we asked ChatGPT and Google AI Overviews about Dunedin printing companies, both Better Creative and Speedprint appeared in all three answers. Speedprint was mentioned before Better Creative in every answer.

Among Dunedin printing companies in New Zealand in October 2026

Who do people search for more?

Speedprint, about 17 searches for every 1 for Better Creative

Speedprint 170 searchesBetter Creative 10 searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Better Creative in 3 of 3Speedprint in 3 of 3

Who does AI recommend more?

Speedprint, named ahead of Better Creative in every answer

Speedprint first in 3Better Creative never first

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Top Dunedin printing companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Better Creative and Speedprint showed up in all three answers. Speedprint was listed before Better Creative in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Speedprint1st
  2. Dunedin Print2nd
  3. Better Creative3rd
  4. The Print Room4th
  5. MCK Design & Print5th
  6. Creative Design and Print–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Dunedin printing companies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Better Creative or Speedprint more popular in search?

This chart shows how often people search Google for Better Creative and Speedprint by name. Each line represents a brand's share of searches for all six Dunedin printing companies we track, month by month, from searches in New Zealand.

Better Creative and Speedprint among Dunedin printing companies in New Zealand, by month

Share of searches by month for Speedprint, Better Creative. The figures are in the table below the chart.

View monthly share of searches table
MonthSpeedprintDunedin PrintThe Print RoomBetter CreativeMCK Design & PrintCreative Design and Print
Nov 202566.7%26.2%2.4%2.4%2.4%0%
Dec 202557.1%32.1%3.6%3.6%3.6%0%
Jan 202646.7%36.7%6.7%6.7%3.3%0%
Feb 202656.8%24.3%8.1%5.4%5.4%0%
Mar 202654.5%25%15.9%2.3%2.3%0%
Apr 202655.3%28.9%7.9%5.3%2.6%0%
May 202651.4%24.3%10.8%8.1%5.4%0%
Jun 202651.4%25.7%8.6%8.6%5.7%0%
Jul 202652.8%30.6%8.3%5.6%2.8%0%
Aug 202640.5%29.7%18.9%5.4%2.7%2.7%
Sep 202645.7%40%8.6%2.9%2.9%0%
Oct 202648.6%40%5.7%2.9%2.9%0%

How has branded search for Better Creative and Speedprint changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Dunedin printing companies in October 2026?

1 change

  1. In October 2026, Speedprint gained share of searches among Dunedin printing companies in New Zealand, from 45.7% to 48.6%.

How are Better Creative’s and Speedprint’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Better Creative’s and Speedprint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Better Creative

1 branded search term

  • better creative dunedin

Speedprint

2 branded search terms

  • speedprint
  • speedprint dunedin

How the Brand Demand Index is measured

Other head-to-heads among Dunedin printing companies

Creator with pink hair and a pink jacket

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