Brandwave

Bay Audiology vs Hearing Institute:Which is more popular?

In September 2026, Bay Audiology had more branded searches than Hearing Institute among Auckland hearing clinics in New Zealand. Bay Audiology had about 1,910 branded searches, while Hearing Institute had 170. Bay Audiology made up 34.9% of all Auckland hearing clinic searches we track, and Hearing Institute accounted for 3.1%. When we asked ChatGPT and Google AI Overviews about Auckland hearing clinics, Hearing Institute appeared in two of the three answers and Bay Audiology in one. Hearing Institute was mentioned before Bay Audiology in every answer that named either.

Among Auckland hearing clinics in New Zealand in September 2026

Who do people search for more?

Bay Audiology, about 11 searches for every 1 for Hearing Institute

Bay Audiology 1.9K searchesHearing Institute 170 searches

Who does AI mention more?

Hearing Institute, mentioned in 2 of 3 answers, Bay Audiology in 1

Hearing Institute in 2 of 3Bay Audiology in 1 of 3

Who does AI recommend more?

Hearing Institute, named ahead of Bay Audiology in 2 of 2 answers

Hearing Institute first in 2Bay Audiology never first

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Top Auckland hearing clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, Hearing Institute was mentioned in two out of three: in two of the three ChatGPT answers. Bay Audiology was mentioned in one out of three: in one of the three ChatGPT answers. Hearing Institute was listed before Bay Audiology in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Family Hearing Centre1st
  2. Hobsonville Hearing2nd
  3. Hearing Institute3rd
  4. Triton Hearing4th
  5. Resonate Health5th
  6. Bay Audiology6th
  7. Audika–
  8. Hear Again–
  9. Dilworth Hearing–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Auckland hearing clinics

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Bay Audiology or Hearing Institute more popular in search?

This chart shows how often people search Google for Bay Audiology and Hearing Institute by name. Each line represents a brand's share of searches for all nine Auckland hearing clinics we track, month by month, from searches in New Zealand.

Bay Audiology and Hearing Institute among Auckland hearing clinics in New Zealand, by month

Share of searches by month for Bay Audiology, Hearing Institute. The figures are in the table below the chart.

View monthly share of searches table
MonthBay AudiologyTriton HearingHobsonville HearingResonate HealthFamily Hearing CentreAudikaHearing InstituteHear AgainDilworth Hearing
Oct 202538.6%15.7%14.6%13.4%7.9%5.7%2.8%1%0.2%
Nov 202537.7%18.4%14.2%11.1%9.5%5.5%2.8%0.59%0.2%
Dec 202537%17.2%13.6%12%11%5.3%2.5%0.69%0.69%
Jan 202639.3%15.8%14.8%13.2%8%5.8%2.3%0.62%0.21%
Feb 202637.6%17.8%13.8%14.3%7.5%5.1%3.3%0.47%0.23%
Mar 202635.4%17.3%13.4%18%7.2%5.4%2.6%0.56%0.19%
Apr 202633.9%16.2%12.4%17.9%8.2%7.6%2.9%0.63%0.21%
May 202631.8%18.3%14.2%16.6%7.7%8.1%2.8%0.39%0.2%
Jun 202632.3%15.2%17.6%16.6%6.4%8.2%2.8%0.6%0.2%
Jul 202631.2%14.9%17.1%15.5%7.6%7.6%5%0.97%0.19%
Aug 202634.7%17.2%13.1%16.6%7.1%7.1%3.1%0.91%0.18%
Sep 202634.9%17.2%16.1%15%7.1%5.7%3.1%0.73%0.18%

How has the Bay Audiology and Hearing Institute comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland hearing clinics in September 2026?

1 change

  1. Estimated monthly branded searches for Hearing Institute in New Zealand rose 21.4% over 12 measured months, from 140 to 170 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Bay Audiology’s and Hearing Institute’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bay Audiology

3 branded search terms

  • bay audiology
  • bay audiology bayfair
  • bayaudiology

Hearing Institute

1 branded search term

  • hearing institute

How the Brand Demand Index is measured

Other head-to-heads among Auckland hearing clinics

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