AstroChiropractic vs Hillcrest Spinal Centre:Which is more popular by branded search in New Zealand?
In August 2026, AstroChiropractic had more branded searches than Hillcrest Spinal Centre among hamilton chiropractic clinics in New Zealand. AstroChiropractic was estimated to have 360 branded searches compared to Hillcrest Spinal Centre’s 100, and held a 53.7% Share of Search versus Hillcrest Spinal Centre’s 14.9%.
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Which is more popular in search, AstroChiropractic or Hillcrest Spinal Centre?
Compare Hamilton chiropractic clinics using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for AstroChiropractic, Hillcrest Spinal Centre. The figures are in the table below the chart.
View monthly share of search table
| Month | AstroChiropractic | Hamilton Chiropractic Centre | Hillcrest Spinal Centre |
|---|---|---|---|
| Oct 2025 | 50% | 40.4% | 9.6% |
| Nov 2025 | 60.9% | 26.6% | 12.5% |
| Dec 2025 | 61.5% | 26.9% | 11.5% |
| Jan 2026 | 73.8% | 16.9% | 9.2% |
| Feb 2026 | 60.9% | 26.6% | 12.5% |
| Mar 2026 | 63.6% | 25.8% | 10.6% |
| Apr 2026 | 78.1% | 15.1% | 6.8% |
| May 2026 | 71.4% | 20% | 8.6% |
| Jun 2026 | 66.7% | 22.7% | 10.7% |
| Jul 2026 | 72.4% | 19% | 8.6% |
| Aug 2026 | 53.7% | 31.3% | 14.9% |
| Sep 2026 | — | — | — |
How has the AstroChiropractic and Hillcrest Spinal Centre comparison changed over the last 12 months?
3 findings
- AstroChiropractic was ahead of Hillcrest Spinal Centre in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, AstroChiropractic’s estimated Share of Search among hamilton chiropractic clinics in New Zealand moved from 50% to 53.7%, and its estimated monthly branded searches moved from 260 to 360.
- Across the 11 months ending August 2026, Hillcrest Spinal Centre’s estimated Share of Search among hamilton chiropractic clinics in New Zealand moved from 9.6% to 14.9%, and its estimated monthly branded searches moved from 50 to 100.
How did search popularity change for New Zealand hamilton chiropractic clinics in August 2026?
2 changes
In August 2026, Hillcrest Spinal Centre gained estimated Share of Search among hamilton chiropractic clinics in New Zealand, from 8.6% to 14.9%.
In August 2026, AstroChiropractic lost estimated Share of Search among hamilton chiropractic clinics in New Zealand, from 72.4% to 53.7%.
How each brand is measured
Brandwave collects information about searches that people make online using AstroChiropractic’s and Hillcrest Spinal Centre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AstroChiropractic
3 branded search terms
- astrochiropractic
- astrochiropractic auckland
- astrochiropractic hamilton
Hillcrest Spinal Centre
2 branded search terms
- hillcrest spinal
- hillcrest spinal centre hamilton
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.