Argyle Insurance vs Carricks Financial:Which is more popular by branded search in New Zealand?
In August 2026, Carricks Financial had more branded searches than Argyle Insurance among cambridge insurance brokers in New Zealand. Carricks Financial was estimated to have 20 branded searches compared to Argyle Insurance’s 10, and held a 33.3% Share of Search versus Argyle Insurance’s 16.7%.
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Which is more popular in search, Argyle Insurance or Carricks Financial?
Compare Cambridge insurance brokers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Carricks Financial, Argyle Insurance. The figures are in the table below the chart.
View monthly share of search table
| Month | ABC Insurance | Carricks Financial | Argyle Insurance | BHI Finance | Cambridge Insurance Brokers |
|---|---|---|---|---|---|
| Oct 2025 | 25% | 50% | 0% | 25% | 0% |
| Nov 2025 | 33.3% | 33.3% | 0% | 33.3% | 0% |
| Dec 2025 | 33.3% | 33.3% | 0% | 0% | 33.3% |
| Jan 2026 | 50% | 25% | 0% | 25% | 0% |
| Feb 2026 | 40% | 40% | 0% | 20% | 0% |
| Mar 2026 | 28.6% | 42.9% | 14.3% | 0% | 14.3% |
| Apr 2026 | 40% | 40% | 0% | 20% | 0% |
| May 2026 | 33.3% | 33.3% | 0% | 16.7% | 16.7% |
| Jun 2026 | 57.1% | 14.3% | 14.3% | 14.3% | 0% |
| Jul 2026 | 40% | 40% | 0% | 20% | 0% |
| Aug 2026 | 33.3% | 33.3% | 16.7% | 16.7% | 0% |
| Sep 2026 | — | — | — | — | — |
How has the Argyle Insurance and Carricks Financial comparison changed over the last 12 months?
3 findings
- Carricks Financial was ahead of Argyle Insurance in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Argyle Insurance’s estimated Share of Search among cambridge insurance brokers in New Zealand moved from 0% to 16.7%, and its estimated monthly branded searches moved from 0 to 10.
- Across the 11 months ending August 2026, Carricks Financial’s estimated Share of Search among cambridge insurance brokers in New Zealand moved from 50% to 33.3%, and its estimated monthly branded searches held steady at 20.
How did search popularity change for New Zealand cambridge insurance brokers in August 2026?
2 changes

In August 2026, Argyle Insurance overtook BHI Finance to rank 3rd among cambridge insurance brokers in New Zealand, at 16.7%.

In August 2026, Carricks Financial lost estimated Share of Search among cambridge insurance brokers in New Zealand, from 40% to 33.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Argyle Insurance’s and Carricks Financial’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Argyle Insurance
1 branded search term
- argyle insurance
Carricks Financial
1 branded search term
- carricks insurance

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.