Aotea Security vs Obertech:Which is more popular by branded search in New Zealand?
In August 2026, Aotea Security had more branded searches than Obertech among new plymouth security system installers in New Zealand. Aotea Security was estimated to have 700 branded searches compared to Obertech’s 140, and held a 74.5% Share of Search versus Obertech’s 14.9%.
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Which is more popular in search, Aotea Security or Obertech?
Compare New Plymouth security system installers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Aotea Security, Obertech. The figures are in the table below the chart.
View monthly share of search table
| Month | Aotea Security | Obertech | Eyezon Security Systems | Advanced Security | Gilcom |
|---|---|---|---|---|---|
| Oct 2025 | 72.8% | 13.6% | 4.9% | 3.7% | 4.9% |
| Nov 2025 | 76.6% | 11.7% | 5.2% | 2.6% | 3.9% |
| Dec 2025 | 73.4% | 14.1% | 6.3% | 3.1% | 3.1% |
| Jan 2026 | 75% | 11.8% | 5.3% | 3.9% | 3.9% |
| Feb 2026 | 81.2% | 10.9% | 3% | 2% | 3% |
| Mar 2026 | 82.5% | 8.7% | 3.9% | 1.9% | 2.9% |
| Apr 2026 | 76% | 12% | 6.7% | 2.7% | 2.7% |
| May 2026 | 77.6% | 10.3% | 5.6% | 3.7% | 2.8% |
| Jun 2026 | 77.5% | 12.4% | 3.4% | 3.4% | 3.4% |
| Jul 2026 | 67.9% | 16% | 6.2% | 6.2% | 3.7% |
| Aug 2026 | 74.5% | 14.9% | 4.3% | 3.2% | 3.2% |
| Sep 2026 | — | — | — | — | — |
How has the Aotea Security and Obertech comparison changed over the last 12 months?
3 findings
- Aotea Security was ahead of Obertech in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Aotea Security’s estimated Share of Search among new plymouth security system installers in New Zealand moved from 72.8% to 74.5%, and its estimated monthly branded searches moved from 590 to 700.
- Across the 11 months ending August 2026, Obertech’s estimated Share of Search among new plymouth security system installers in New Zealand moved from 13.6% to 14.9%, and its estimated monthly branded searches moved from 110 to 140.
How did search popularity change for New Zealand new plymouth security system installers in August 2026?
2 changes
In August 2026, Aotea Security gained estimated Share of Search among new plymouth security system installers in New Zealand, from 67.9% to 74.5%.
In August 2026, Obertech lost estimated Share of Search among new plymouth security system installers in New Zealand, from 16% to 14.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Aotea Security’s and Obertech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aotea Security
5 branded search terms
- aotea security
- aotea security nelson
- aotea security new plymouth
- aotea security nz
- aoteasecurity
Obertech
3 branded search terms
- obertech
- obertech new plymouth
- obertech security
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.