Aotea Electric Nelson vs Bright Sparks Electrical Solutions:Which is more popular by branded search in New Zealand?
In August 2026, Bright Sparks Electrical Solutions had more branded searches than Aotea Electric Nelson among nelson electrical contractors in New Zealand. Bright Sparks Electrical Solutions was estimated to have 120 branded searches compared to Aotea Electric Nelson’s 110, and held a 30.8% Share of Search versus Aotea Electric Nelson’s 28.2%.
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Which is more popular in search, Aotea Electric Nelson or Bright Sparks Electrical Solutions?
Compare Nelson electrical contractors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bright Sparks Electrical Solutions, Aotea Electric Nelson. The figures are in the table below the chart.
View monthly share of search table
| Month | GRE Services | Bright Sparks Electrical Solutions | Aotea Electric Nelson | Tasman Sparkies |
|---|---|---|---|---|
| Oct 2025 | 35.7% | 19% | 33.3% | 11.9% |
| Nov 2025 | 31.6% | 21.1% | 36.8% | 10.5% |
| Dec 2025 | 25.9% | 29.6% | 33.3% | 11.1% |
| Jan 2026 | 30.6% | 27.8% | 30.6% | 11.1% |
| Feb 2026 | 30.8% | 25.6% | 35.9% | 7.7% |
| Mar 2026 | 33.3% | 35.7% | 21.4% | 9.5% |
| Apr 2026 | 33.3% | 25.6% | 28.2% | 12.8% |
| May 2026 | 24.5% | 30.6% | 34.7% | 10.2% |
| Jun 2026 | 30.6% | 24.5% | 34.7% | 10.2% |
| Jul 2026 | 30.8% | 30.8% | 28.2% | 10.3% |
| Aug 2026 | 33.3% | 30.8% | 28.2% | 7.7% |
| Sep 2026 | — | — | — | — |
How has the Aotea Electric Nelson and Bright Sparks Electrical Solutions comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Bright Sparks Electrical Solutions took it in March 2026, Aotea Electric Nelson took it in April 2026, Bright Sparks Electrical Solutions took it in July 2026.
- Across the 11 months ending August 2026, Aotea Electric Nelson’s estimated Share of Search among nelson electrical contractors in New Zealand moved from 33.3% to 28.2%, and its estimated monthly branded searches moved from 140 to 110.
- Across the 11 months ending August 2026, Bright Sparks Electrical Solutions’ estimated Share of Search among nelson electrical contractors in New Zealand moved from 19% to 30.8%, and its estimated monthly branded searches moved from 80 to 120.
How did search popularity change for New Zealand nelson electrical contractors in August 2026?
3 changes
In August 2026, GRE Services overtook Bright Sparks Electrical Solutions to take the highest estimated Share of Search among nelson electrical contractors in New Zealand, at 33.3%.
Estimated monthly branded searches for Bright Sparks Electrical Solutions in New Zealand rose 50% over 11 measured months, from 80 to 120 in August 2026.
Estimated monthly branded searches for Aotea Electric Nelson in New Zealand fell 21.4% over 11 measured months, from 140 to 110 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Aotea Electric Nelson’s and Bright Sparks Electrical Solutions’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aotea Electric Nelson
1 branded search term
- aotea electric nelson
Bright Sparks Electrical Solutions
2 branded search terms
- bright sparks electrical
- bright sparks electrical nelson
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