Alexanders vs What IF Web:Which is more popular?
In September 2026, Alexanders and What IF Web were level in searches among Christchurch web design agencies in New Zealand, with an estimated 70 branded searches each, at 11.7% of the total each. When we asked ChatGPT and Google AI Overviews about Christchurch web design agencies, What IF Web appeared in three of the four answers and Alexanders in none.
Who do people search for more?
Alexanders and What IF Web are searched for about as often as each other.
Who does AI mention more?
What IF Web, mentioned in 3 of 4 answers, Alexanders in 0
Who does AI recommend more?
What IF Web, the only one of the two named
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Top Christchurch web design agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, What IF Web was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Alexanders did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Attraction Studio3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Meta Digital3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- What IF Web3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
George Design0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Alexanders0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Christchurch web design agencies
4 answers
Asked ChatGPT
“Which web design agency should I hire in Christchurch, New Zealand?”
Asked ChatGPT
“What are the best web design agencies in Christchurch, New Zealand?”
Asked ChatGPT
“What's the best web design agency in Christchurch, New Zealand for a new website?”
Searched Google, AI Overview
“christchurch web design”
Searched Google, AI Overview
“christchurch website design”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Alexanders or What IF Web more popular in search?
This chart shows how often people search Google for Alexanders and What IF Web by name. Each line represents a brand's share of searches for all five Christchurch web design agencies we track, month by month, from searches in New Zealand.
Share of searches by month for Alexanders, What IF Web. The figures are in the table below the chart.
View monthly share of searches table
| Month | Attraction Studio | Meta Digital | George Design | Alexanders | What IF Web |
|---|---|---|---|---|---|
| Oct 2025 | 27.3% | 27.3% | 18.2% | 18.2% | 9.1% |
| Nov 2025 | 35.9% | 25.6% | 20.5% | 7.7% | 10.3% |
| Dec 2025 | 26.9% | 30.8% | 19.2% | 11.5% | 11.5% |
| Jan 2026 | 30.6% | 25% | 16.7% | 16.7% | 11.1% |
| Feb 2026 | 42.5% | 27.5% | 12.5% | 12.5% | 5% |
| Mar 2026 | 38.9% | 20.4% | 24.1% | 11.1% | 5.6% |
| Apr 2026 | 39.5% | 25.6% | 23.3% | 7% | 4.7% |
| May 2026 | 35.4% | 29.2% | 12.5% | 14.6% | 8.3% |
| Jun 2026 | 39.5% | 25.6% | 14% | 9.3% | 11.6% |
| Jul 2026 | 34.1% | 34.1% | 12.2% | 7.3% | 12.2% |
| Aug 2026 | 31.1% | 26.7% | 22.2% | 8.9% | 11.1% |
| Sep 2026 | 35% | 25% | 16.7% | 11.7% | 11.7% |
How has the Alexanders and What IF Web comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: What IF Web took it in November 2025, Alexanders took it in January 2026, What IF Web took it in June 2026.
- Across the 12 months ending September 2026, Alexanders’ share of searches among Christchurch web design agencies in New Zealand moved from 18.2% to 11.7%, and its estimated monthly branded searches moved from 60 to 70.
- Across the 12 months ending September 2026, What IF Web’s share of searches among Christchurch web design agencies in New Zealand moved from 9.1% to 11.7%, and its estimated monthly branded searches moved from 30 to 70.
How did search popularity change for New Zealand Christchurch web design agencies in September 2026?
2 changes
In September 2026, Alexanders overtook What IF Web to rank 4th among Christchurch web design agencies in New Zealand, with 11.7% of the searches.
In September 2026, What IF Web gained share of searches among Christchurch web design agencies in New Zealand, from 11.1% to 11.7%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Alexanders’ and What IF Web’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Alexanders
2 branded search terms
- alexanders digital marketing
- alexanders marketing
What IF Web
1 branded search term
- what if web
Other head-to-heads among Christchurch web design agencies
- Attraction Studio vs Meta Digital: compare popularity
- Attraction Studio vs George Design: compare popularity
- Attraction Studio vs Alexanders: compare popularity
- Attraction Studio vs What IF Web: compare popularity
- Meta Digital vs George Design: compare popularity
- Meta Digital vs Alexanders: compare popularity
Put your own brand in this comparison
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