Ake Accounting vs Arrow Accountants:Which is more popular by branded search in New Zealand?
In August 2026, Ake Accounting had more branded searches than Arrow Accountants among whakatane accounting firms in New Zealand. Ake Accounting was estimated to have 50 branded searches compared to Arrow Accountants’ 30, and held a 35.7% Share of Search versus Arrow Accountants’ 21.4%.
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Which is more popular in search, Ake Accounting or Arrow Accountants?
Compare Whakatane accounting firms using branded searches made in Whakatāne. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ake Accounting, Arrow Accountants. The figures are in the table below the chart.
View monthly share of search table
| Month | Ake Accounting | Arrow Accountants | Core Accountants | Focus Chartered Accountants | CJ Accounting Services | Precision Accountants | Synergy Accountants Whakatane |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.8% | 21.7% | 13% | 13% | 4.3% | 4.3% | 8.7% |
| Nov 2025 | 27.3% | 31.8% | 9.1% | 18.2% | 4.5% | 4.5% | 4.5% |
| Dec 2025 | 31.3% | 25% | 12.5% | 12.5% | 6.3% | 6.3% | 6.3% |
| Jan 2026 | 27.8% | 16.7% | 16.7% | 22.2% | 5.6% | 5.6% | 5.6% |
| Feb 2026 | 35.7% | 28.6% | 14.3% | 7.1% | 7.1% | 7.1% | 0% |
| Mar 2026 | 40% | 24% | 8% | 16% | 4% | 4% | 4% |
| Apr 2026 | 33.3% | 26.7% | 20% | 6.7% | 6.7% | 6.7% | 0% |
| May 2026 | 42.1% | 21.1% | 10.5% | 10.5% | 5.3% | 5.3% | 5.3% |
| Jun 2026 | 29.4% | 35.3% | 17.6% | 11.8% | 0% | 5.9% | 0% |
| Jul 2026 | 26.7% | 26.7% | 13.3% | 13.3% | 6.7% | 6.7% | 6.7% |
| Aug 2026 | 35.7% | 21.4% | 14.3% | 14.3% | 7.1% | 7.1% | 0% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Ake Accounting and Arrow Accountants comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Arrow Accountants took it in November 2025, Ake Accounting took it in December 2025, Arrow Accountants took it in June 2026, Ake Accounting took it in August 2026.
- Across the 11 months ending August 2026, Ake Accounting’s estimated Share of Search among whakatane accounting firms in New Zealand moved from 34.8% to 35.7%, and its estimated monthly branded searches moved from 80 to 50.
- Across the 11 months ending August 2026, Arrow Accountants’ estimated Share of Search among whakatane accounting firms in New Zealand moved from 21.7% to 21.4%, and its estimated monthly branded searches moved from 50 to 30.
How did search popularity change for New Zealand whakatane accounting firms in August 2026?
2 changes
In August 2026, Ake Accounting gained estimated Share of Search among whakatane accounting firms in New Zealand, from 26.7% to 35.7%.
In August 2026, Arrow Accountants lost estimated Share of Search among whakatane accounting firms in New Zealand, from 26.7% to 21.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Ake Accounting’s and Arrow Accountants’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ake Accounting
2 branded search terms
- ake accounting
- ake accounting whakatane
Arrow Accountants
2 branded search terms
- arrow accountants
- arrow accountants whakatane
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