Air-Rite vs HeatCool Taranaki:Which is more popular by branded search in New Zealand?
In August 2026, HeatCool Taranaki had more branded searches than Air-Rite among new plymouth heat pump installers in New Zealand. HeatCool Taranaki was estimated to have 90 branded searches compared to Air-Rite’s 0, and held a 12.7% Share of Search versus Air-Rite’s 0%.
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Which is more popular in search, Air-Rite or HeatCool Taranaki?
Compare New Plymouth heat pump installers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for HeatCool Taranaki, Air-Rite. The figures are in the table below the chart.
View monthly share of search table
| Month | Climate | Summit Refrigeration | Taranaki Refrigeration | HeatCool Taranaki | Air-Rite |
|---|---|---|---|---|---|
| Oct 2025 | 53.1% | 15.6% | 18.8% | 10.9% | 1.6% |
| Nov 2025 | 53.8% | 15.4% | 18.5% | 10.8% | 1.5% |
| Dec 2025 | 50.9% | 14.5% | 18.2% | 16.4% | 0% |
| Jan 2026 | 53.8% | 15.4% | 15.4% | 13.8% | 1.5% |
| Feb 2026 | 37.9% | 20.7% | 20.7% | 19% | 1.7% |
| Mar 2026 | 50.7% | 17.3% | 16% | 14.7% | 1.3% |
| Apr 2026 | 45.8% | 15.7% | 12% | 25.3% | 1.2% |
| May 2026 | 43% | 16.5% | 12.7% | 26.6% | 1.3% |
| Jun 2026 | 50.6% | 13.3% | 14.5% | 20.5% | 1.2% |
| Jul 2026 | 49.4% | 19.3% | 12% | 16.9% | 2.4% |
| Aug 2026 | 52.1% | 21.1% | 14.1% | 12.7% | 0% |
| Sep 2026 | — | — | — | — | — |
How has the Air-Rite and HeatCool Taranaki comparison changed over the last 12 months?
3 findings
- HeatCool Taranaki was ahead of Air-Rite in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Air-Rite’s estimated Share of Search among new plymouth heat pump installers in New Zealand moved from 1.6% to 0%, and its estimated monthly branded searches moved from 10 to 0.
- Across the 11 months ending August 2026, HeatCool Taranaki’s estimated Share of Search among new plymouth heat pump installers in New Zealand moved from 10.9% to 12.7%, and its estimated monthly branded searches moved from 70 to 90.
How did search popularity change for New Zealand new plymouth heat pump installers in August 2026?
3 changes
In August 2026, Taranaki Refrigeration overtook HeatCool Taranaki to rank 3rd among new plymouth heat pump installers in New Zealand, at 14.1%.
In August 2026, HeatCool Taranaki lost estimated Share of Search among new plymouth heat pump installers in New Zealand, from 16.9% to 12.7%.
In August 2026, Air-Rite lost estimated Share of Search among new plymouth heat pump installers in New Zealand, from 2.4% to 0%.
How each brand is measured
Brandwave collects information about searches that people make online using Air-Rite’s and HeatCool Taranaki’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Air-Rite
3 branded search terms
- air rite air conditioning
- air rite hvac
- air-rite air conditioning
HeatCool Taranaki
1 branded search term
- heatcool taranaki
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