Brandwave

Advanced Security vs Eastek Technologies:Which is more popular by branded search in New Zealand?

In August 2026, Eastek Technologies had more branded searches than Advanced Security among napier security system installers in New Zealand. Eastek Technologies was estimated to have 70 branded searches compared to Advanced Security’s 30, and held a 13.5% Share of Search versus Advanced Security’s 5.8%.

Share of Search among napier security system installers in New Zealand in August 2026Which is more popular in search, Advanced Security or Eastek Technologies?
Advanced Security5.8%30 searches
vs
Eastek Technologies13.5%70 searches

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Which is more popular in search, Advanced Security or Eastek Technologies?

Compare Napier security system installers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Advanced Security and Eastek Technologies among napier security system installers in New Zealand, by month

Share of Search by month for Eastek Technologies, Advanced Security. The figures are in the table below the chart.

View monthly share of search table
MonthPERL ElectricalHSM GroupEastek TechnologiesAdvanced SecurityGuardian Surveillance
Oct 202562.7%11.8%17.6%5.9%2%
Nov 202564.9%14%15.8%3.5%1.8%
Dec 202575.5%10.2%8.2%4.1%2%
Jan 202671.4%10.2%10.2%6.1%2%
Feb 202668.6%11.8%13.7%3.9%2%
Mar 202668.7%9%16.4%3%3%
Apr 202666%15.1%13.2%3.8%1.9%
May 202668.5%9.3%13%7.4%1.9%
Jun 202664.8%11.1%16.7%5.6%1.9%
Jul 202660.7%13.1%14.8%8.2%3.3%
Aug 202663.5%15.4%13.5%5.8%1.9%
Sep 2026—————

How has the Advanced Security and Eastek Technologies comparison changed over the last 12 months?

How did search popularity change for New Zealand napier security system installers in August 2026?

  1. In August 2026, HSM Group overtook Eastek Technologies to rank 2nd among napier security system installers in New Zealand, at 15.4%.

  2. In August 2026, Advanced Security lost estimated Share of Search among napier security system installers in New Zealand, from 8.2% to 5.8%.

  3. In August 2026, Eastek Technologies lost estimated Share of Search among napier security system installers in New Zealand, from 14.8% to 13.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Advanced Security’s and Eastek Technologies’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Advanced Security

1 branded search term

  • advanced security nz

Eastek Technologies

1 branded search term

  • eastek

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.