Adcam Recruitment vs Personnel Resources:Which is more popular by branded search in New Zealand?

Name: Adcam Recruitment vs Personnel Resources: Which is more popular by branded search in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Personnel Resources had more branded searches than Adcam Recruitment among whakatane recruitment agencies in New Zealand. Personnel Resources was estimated to have 270 branded searches compared to Adcam Recruitment’s 30, and held a 2.6% Share of Search versus Adcam Recruitment’s 0.29%.

Share of Search among whakatane recruitment agencies in New Zealand in August 2026Which is more popular in search, Adcam Recruitment or Personnel Resources?

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Which is more popular in search, Adcam Recruitment or Personnel Resources?

Compare Whakatane recruitment agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Adcam Recruitment and Personnel Resources among whakatane recruitment agencies in New Zealand, by month

Month	OneStaff	Personnel Resources	Talent ID	Adcam Recruitment
Oct 2025	96.1%	2.6%	1.2%	0.08%
Nov 2025	95.9%	3.1%	0.9%	0.08%
Dec 2025	96.3%	2.4%	1.2%	0.11%
Jan 2026	95.9%	2.7%	1.1%	0.25%
Feb 2026	96.6%	2%	1.3%	0.08%
Mar 2026	95.7%	2.5%	1.7%	0.08%
Apr 2026	96%	2.7%	1.3%	0%
May 2026	96.2%	2.5%	1.1%	0.16%
Jun 2026	95.6%	3%	1.3%	0.16%
Jul 2026	96.6%	2.6%	0.66%	0.09%
Aug 2026	96%	2.6%	1.1%	0.29%
Sep 2026	—	—	—	—

How has the Adcam Recruitment and Personnel Resources comparison changed over the last 12 months?

3 findings

Personnel Resources was ahead of Adcam Recruitment in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Adcam Recruitment’s estimated Share of Search among whakatane recruitment agencies in New Zealand moved from 0.08% to 0.29%, and its estimated monthly branded searches moved from 10 to 30.
Across the 11 months ending August 2026, Personnel Resources’ estimated Share of Search among whakatane recruitment agencies in New Zealand held steady at 2.6%, and its estimated monthly branded searches moved from 320 to 270.

How did search popularity change for New Zealand whakatane recruitment agencies in August 2026?

2 changes

Estimated monthly branded searches for Adcam Recruitment in New Zealand rose 200% over 11 measured months, from 10 to 30 in August 2026.
Estimated monthly branded searches for Personnel Resources in New Zealand fell 15.6% over 11 measured months, from 320 to 270 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Adcam Recruitment’s and Personnel Resources’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.