Brandwave

Adamantem Capital vs Anchorage Capital Partners:Which is more popular in New Zealand?

In October 2026, Adamantem Capital had more branded searches than Anchorage Capital Partners among private equity firms in New Zealand. Adamantem Capital had about 90 branded searches, while Anchorage Capital Partners had 80. Adamantem Capital made up 2.5% of all private equity firm searches we track, and Anchorage Capital Partners accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about private equity firms, neither Adamantem Capital nor Anchorage Capital Partners appeared in any of the five answers.

Among private equity firms in New Zealand in October 2026

Who do people search for more?

Adamantem Capital, about 13% more searches than Anchorage Capital Partners

Adamantem Capital 90 searchesAnchorage Capital Partners 80 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Adamantem Capital in 0 of 5Anchorage Capital Partners in 0 of 5

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Top private equity firms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Adamantem Capital nor Anchorage Capital Partners showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Direct Capital1st
  2. Waterman Capital2nd
  3. Pencarrow Private Equity3rd
  4. Pioneer Capital4th
  5. Castlerock5th
  6. Adamantem Capital–
  7. Anchorage Capital Partners–
  8. Maui Capital–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Direct Capital4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pioneer Capital4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Waterman Capital3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pencarrow Private Equity3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Castlerock2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adamantem Capital0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Anchorage Capital Partners0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Maui Capital0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about private equity firms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Adamantem Capital or Anchorage Capital Partners more popular in search?

This chart shows how often people search Google for Adamantem Capital and Anchorage Capital Partners by name. Each line represents a brand's share of searches for all eight private equity firms we track, month by month, from searches in New Zealand.

Adamantem Capital and Anchorage Capital Partners among private equity firms in New Zealand, by month

Share of searches by month for Adamantem Capital, Anchorage Capital Partners. The figures are in the table below the chart.

View monthly share of searches table
MonthCastlerockWaterman CapitalDirect CapitalPioneer CapitalPencarrow Private EquityAdamantem CapitalAnchorage Capital PartnersMaui Capital
Nov 202558.4%9.5%11.7%9.5%6.3%1.7%1.7%1.2%
Dec 202570.3%5.1%11.5%5.1%2.7%3.3%1.2%0.78%
Jan 202671.8%6.4%6.4%6.4%4.2%1.7%1.7%1.2%
Feb 202660%9.8%9.8%8%6.5%2.3%2.5%1.3%
Mar 202650.1%12.7%10.3%10.3%8.4%3.7%2.1%2.4%
Apr 202660.2%8%8%8%6.5%5.3%2.3%1.8%
May 202653.5%11%11%11%7.3%2.5%2.3%1.4%
Jun 202654.4%11.2%11.2%9.2%7.4%3.2%2%1.4%
Jul 202655.9%7.6%11.5%11.5%6.2%2.1%3.8%1.5%
Aug 202657.1%11.4%9.3%11.4%6.2%0.95%1.9%1.7%
Sep 202653.1%8.9%16.5%10.9%5.9%0.84%2.5%1.4%
Oct 202652.8%16.4%8.9%8.9%7.2%2.5%2.2%1.1%

How has branded search for Adamantem Capital and Anchorage Capital Partners changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand private equity firms in October 2026?

2 changes

  1. In October 2026, Adamantem Capital overtook Anchorage Capital Partners and Maui Capital to rank 6th among private equity firms in New Zealand, with 2.5% of the searches.

  2. Estimated monthly branded searches for Anchorage Capital Partners in New Zealand rose 14.3% over 12 measured months, from 70 to 80 in October 2026.

How are Adamantem Capital’s and Anchorage Capital Partners’ branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Adamantem Capital’s and Anchorage Capital Partners’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adamantem Capital

1 branded search term

  • adamantem capital

Anchorage Capital Partners

2 branded search terms

  • anchorage capital
  • anchorage capital partners

How the Brand Demand Index is measured

Other head-to-heads among private equity firms

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