Access Dental vs Fresh Dental:Which is more popular?
In September 2026, Fresh Dental had more branded searches than Access Dental among Nelson dental clinics in New Zealand. Fresh Dental had about 210 branded searches, while Access Dental had 50. Fresh Dental made up 23.1% of all Nelson dental clinic searches we track, and Access Dental accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about Nelson dental clinics, Access Dental appeared in all three answers and Fresh Dental in one. Access Dental was mentioned before Fresh Dental in every answer.
Who do people search for more?
Fresh Dental, about 4 searches for every 1 for Access Dental
Who does AI mention more?
Access Dental, mentioned in every answer we collected
Who does AI recommend more?
Access Dental, named ahead of Fresh Dental in every answer
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Top Nelson dental clinics in ChatGPT and Google AI Overviews
In three ChatGPT questions, Access Dental appeared in all three answers. Fresh Dental was mentioned in one out of three: in one of the three ChatGPT answers. Access Dental was listed before Fresh Dental in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Access Dental3 of 3Named in 3 of 3 ChatGPT answers
- Munro Dental2 of 3Named in 2 of 3 ChatGPT answers
- Gentle Dental Nelson2 of 3Named in 2 of 3 ChatGPT answers
Lumino The Dentists2 of 3Named in 2 of 3 ChatGPT answers
Fresh Dental1 of 3Named in 1 of 3 ChatGPT answers
DentalCare Nelson/Richmond0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Nelson dental clinics
3 answers
Asked ChatGPT
“Which dental clinic should I go to in Nelson, New Zealand?”
Asked ChatGPT
“What are the best dental clinics in Nelson, New Zealand?”
Asked ChatGPT
“What's the best dental clinic in Nelson, New Zealand for a toothache?”
Searched Google, AI Overview
“dental clinic nelson”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best dentist nelson”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Access Dental or Fresh Dental more popular in search?
This chart shows how often people search Google for Access Dental and Fresh Dental by name. Each line represents a brand's share of searches for all six Nelson dental clinics we track, month by month, from searches in New Zealand.
Share of searches by month for Fresh Dental, Access Dental. The figures are in the table below the chart.
View monthly share of searches table
| Month | Munro Dental | Fresh Dental | Gentle Dental Nelson | Lumino The Dentists | Access Dental | DentalCare Nelson/Richmond |
|---|---|---|---|---|---|---|
| Oct 2025 | 40% | 22.5% | 13.8% | 11.3% | 8.8% | 3.8% |
| Nov 2025 | 40.6% | 20.8% | 14.6% | 11.5% | 7.3% | 5.2% |
| Dec 2025 | 38.8% | 20.9% | 13.4% | 13.4% | 7.5% | 6% |
| Jan 2026 | 38.1% | 20.2% | 13.1% | 16.7% | 6% | 6% |
| Feb 2026 | 40.5% | 21.5% | 11.4% | 8.9% | 8.9% | 8.9% |
| Mar 2026 | 43.3% | 18.9% | 10% | 12.2% | 7.8% | 7.8% |
| Apr 2026 | 41% | 21.8% | 9% | 14.1% | 5.1% | 9% |
| May 2026 | 44.3% | 19.3% | 8% | 15.9% | 4.5% | 8% |
| Jun 2026 | 49.5% | 21.6% | 9.3% | 11.3% | 4.1% | 4.1% |
| Jul 2026 | 44% | 22% | 12.8% | 10.1% | 2.8% | 8.3% |
| Aug 2026 | 45.3% | 23.3% | 10.5% | 12.8% | 4.7% | 3.5% |
| Sep 2026 | 42.9% | 23.1% | 12.1% | 12.1% | 5.5% | 4.4% |
How has the Access Dental and Fresh Dental comparison changed over the last 12 months?
3 findings
- Fresh Dental was ahead of Access Dental in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Access Dental’s share of searches among Nelson dental clinics in New Zealand moved from 8.8% to 5.5%, and its estimated monthly branded searches moved from 70 to 50.
- Across the 12 months ending September 2026, Fresh Dental’s share of searches among Nelson dental clinics in New Zealand moved from 22.5% to 23.1%, and its estimated monthly branded searches moved from 180 to 210.
How did search popularity change for New Zealand Nelson dental clinics in September 2026?
2 changes
In September 2026, Access Dental gained share of searches among Nelson dental clinics in New Zealand, from 4.7% to 5.5%.

Estimated monthly branded searches for Fresh Dental in New Zealand rose 16.7% over 12 measured months, from 180 to 210 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Access Dental’s and Fresh Dental’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Access Dental
1 branded search term
- access dental nelson
Fresh Dental
3 branded search terms
- fresh dental
- fresh dental nelson
- fresh dental stoke
Other head-to-heads among Nelson dental clinics
Munro Dental vs Fresh Dental: compare popularity- Munro Dental vs Gentle Dental Nelson: compare popularity
Munro Dental vs Lumino The Dentists: compare popularity- Munro Dental vs Access Dental: compare popularity
Fresh Dental vs Gentle Dental Nelson: compare popularity
Fresh Dental vs Lumino The Dentists: compare popularity

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