Brandwave

Fosroc vs Sika:Which is more popular?

In September 2026, Fosroc had more branded searches than Sika among waterproofing brands in New Zealand. Fosroc had about 140 branded searches, while Sika had 10. Fosroc made up 5.7% of all waterproofing brand searches we track, and Sika accounted for 0.41%. When we asked ChatGPT and Google AI Overviews about waterproofing brands, Sika appeared in four of the five answers and Fosroc in none.

Among waterproofing brands in New Zealand in September 2026

Who do people search for more?

Fosroc, about 14 searches for every 1 for Sika

Fosroc 140 searchesSika 10 searches

Who does AI mention more?

Sika, mentioned in 4 of 5 answers, Fosroc in 0

Sika in 4 of 5Fosroc in 0 of 5

Who does AI recommend more?

Sika, the only one of the two named

Sika first in 4Fosroc never named

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Top waterproofing brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sika was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fosroc did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ardex1st
  2. Sika2nd
  3. Mapei3rd
  4. Nuralite4th
  5. Bostik5th
  6. Fosroc–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ardex4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sika4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mapei2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nuralite2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bostik1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fosroc0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about waterproofing brands

5 answers
  • Asked ChatGPT

    “Which waterproofing brand should I buy in New Zealand?”

    1. 1Ardex
    2. 2Sika
    3. 3Mapei
  • Asked ChatGPT

    “What are the best waterproofing brands in New Zealand?”

    1. 1Ardex
    2. 2Sika
    3. 3Nuralite
    4. 4Bostik
  • Asked ChatGPT

    “What's the best waterproofing brand in New Zealand for building and repair?”

    1. 1Ardex
    2. 2Sika
    3. 3Mapei
    4. 4Nuralite
  • Searched Google, AI Overview

    “waterproofing nz”

    1. Searched Google, AI Overview

      “concrete waterproofing”

      1. 1Ardex
      2. 2Sika

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Is Fosroc or Sika more popular in search?

    This chart shows how often people search Google for Fosroc and Sika by name. Each line represents a brand's share of searches for all six waterproofing brands we track, month by month, from searches in New Zealand.

    Fosroc and Sika among waterproofing brands in New Zealand, by month

    Share of searches by month for Fosroc, Sika. The figures are in the table below the chart.

    View monthly share of searches table
    MonthArdexMapeiNuraliteBostikFosrocSika
    Oct 202528%23%28%15.2%5.4%0.39%
    Nov 202529.3%19.5%29.3%15.9%5.7%0.41%
    Dec 202528.2%22.9%22.9%18.8%6.5%0.59%
    Jan 202631.1%20.5%25.3%16.8%5.8%0.53%
    Feb 202629.9%24.5%24.5%16.2%4.6%0.41%
    Mar 202635.3%19.3%23.7%15.7%5.6%0.4%
    Apr 202633.5%22.3%22.3%14.9%6.5%0.47%
    May 202629.8%19.8%24.4%19.8%5.8%0.41%
    Jun 202628.5%23.3%23.3%19%5.5%0.4%
    Jul 202630.1%20.1%24.7%20.1%4.6%0.42%
    Aug 202625.4%20.7%25.4%20.7%7.3%0.43%
    Sep 202629.5%24.2%24.2%16%5.7%0.41%

    How has the Fosroc and Sika comparison changed over the last 12 months?

    3 findings
    • Fosroc was ahead of Sika in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Fosroc’s share of searches among waterproofing brands in New Zealand moved from 5.4% to 5.7%, and its estimated monthly branded searches held steady at 140.
    • Across the 12 months ending September 2026, Sika’s share of searches among waterproofing brands in New Zealand moved from 0.39% to 0.41%, and its estimated monthly branded searches held steady at 10.

    How did search popularity change for New Zealand waterproofing brands in September 2026?

    1 change
    1. In September 2026, Fosroc lost share of searches among waterproofing brands in New Zealand, from 7.3% to 5.7%.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Fosroc’s and Sika’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Fosroc

    1 branded search term

    • fosroc

    Sika

    1 branded search term

    • sika 212 nz

    How the Brand Demand Index is measured

    Other head-to-heads among waterproofing brands

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