Brandwave

Better Impact vs VolunteerHub:Which is more popular in New Zealand?

In October 2026, Better Impact had more branded searches than VolunteerHub among volunteer management software in New Zealand. Better Impact had about 190 branded searches, while VolunteerHub had 20. Better Impact made up 46.3% of all volunteer management software searches we track, and VolunteerHub accounted for 4.9%. When we asked ChatGPT and Google AI Overviews about volunteer management software, Better Impact appeared in all five answers and VolunteerHub in two. Better Impact was mentioned before VolunteerHub in four out of five answers.

Among volunteer management software in New Zealand in October 2026

Who do people search for more?

Better Impact, about 10 searches for every 1 for VolunteerHub

Better Impact 190 searchesVolunteerHub 20 searches

Who does AI mention more?

Better Impact, mentioned in every answer we collected

Better Impact in 5 of 5VolunteerHub in 2 of 5

Who does AI recommend more?

Better Impact, named ahead of VolunteerHub in 4 of 5 answers

Better Impact first in 4VolunteerHub first in 1

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Top volunteer management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Better Impact appeared in all five answers. VolunteerHub was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Better Impact was listed before VolunteerHub in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Better Impact1st
  2. Rosterfy2nd
  3. VolunteerHub3rd
  4. PurposeTech4th
  5. Volgistics5th
  6. Bloomerang Volunteer–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Better Impact5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rosterfy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Volgistics2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • VolunteerHub2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PurposeTech2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bloomerang Volunteer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about volunteer management software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Better Impact or VolunteerHub more popular in search?

This chart shows how often people search Google for Better Impact and VolunteerHub by name. Each line represents a brand's share of searches for all six volunteer management software we track, month by month, from searches in New Zealand.

Better Impact and VolunteerHub among volunteer management software in New Zealand, by month

Share of searches by month for Better Impact, VolunteerHub. The figures are in the table below the chart.

View monthly share of searches table
MonthBetter ImpactRosterfyVolgisticsVolunteerHubBloomerang VolunteerPurposeTech
Nov 202560%20%5%7.5%5%2.5%
Dec 202565.5%20.7%3.4%6.9%0%3.4%
Jan 202648.9%34%6.4%4.3%4.3%2.1%
Feb 202668.3%19.5%4.9%4.9%0%2.4%
Mar 202660.4%16.7%6.3%14.6%0%2.1%
Apr 202644.4%13.3%2.2%37.8%0%2.2%
May 202652.8%11.3%1.9%32.1%0%1.9%
Jun 202645.1%15.7%3.9%33.3%0%2%
Jul 202661.5%12.8%2.6%17.9%2.6%2.6%
Aug 202677.1%8.3%4.2%8.3%0%2.1%
Sep 202663.6%22.7%4.5%4.5%2.3%2.3%
Oct 202646.3%36.6%7.3%4.9%2.4%2.4%

How has branded search for Better Impact and VolunteerHub changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand volunteer management software in October 2026?

2 changes
  1. In October 2026, Better Impact lost share of searches among volunteer management software in New Zealand, from 63.6% to 46.3%.

  2. Estimated monthly branded searches for VolunteerHub in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in October 2026.

How are Better Impact’s and VolunteerHub’s branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Better Impact’s and VolunteerHub’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Better Impact

6 branded search terms

  • better impact
  • better impact database
  • better impact software
  • better impact system
  • better impact volunteer
  • betterimpact

VolunteerHub

2 branded search terms

  • volunteer hub software
  • volunteerhub

How the Brand Demand Index is measured

Other head-to-heads among volunteer management software

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