Brandwave

Best for Pet vs VetEnt:Which is more popular?

In September 2026, Best for Pet had more branded searches than VetEnt among vet clinic networks in New Zealand. Best for Pet had about 1,300 branded searches, while VetEnt had 210. Best for Pet made up 19.1% of all vet clinic network searches we track, and VetEnt accounted for 3.1%. When we asked ChatGPT and Google AI Overviews about vet clinic networks, Best for Pet appeared in two of the three answers and VetEnt in none.

Among vet clinic networks in New Zealand in September 2026

Who do people search for more?

Best for Pet, about 6 searches for every 1 for VetEnt

Best for Pet 1.3K searchesVetEnt 210 searches

Who does AI mention more?

Best for Pet, mentioned in 2 of 3 answers, VetEnt in 0

Best for Pet in 2 of 3VetEnt in 0 of 3

Who does AI recommend more?

Best for Pet, the only one of the two named

Best for Pet first in 2VetEnt never named

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Top vet clinic networks in ChatGPT and Google AI Overviews

In three ChatGPT questions, Best for Pet was mentioned in two out of three: in two of the three ChatGPT answers. VetEnt did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. VetPartners1st
  2. Animates Vetcare2nd
  3. Best for Pet3rd
  4. Pet Doctors4th
  5. CareVets5th
  6. VetEnt–
  7. Vet Services Hawkes Bay–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about vet clinic networks

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Best for Pet or VetEnt more popular in search?

This chart shows how often people search Google for Best for Pet and VetEnt by name. Each line represents a brand's share of searches for all seven vet clinic networks we track, month by month, from searches in New Zealand.

Best for Pet and VetEnt among vet clinic networks in New Zealand, by month

Share of searches by month for Best for Pet, VetEnt. The figures are in the table below the chart.

View monthly share of searches table
MonthPet DoctorsBest for PetCareVetsAnimates VetcareVetEntVet Services Hawkes BayVetPartners
Oct 202552.4%18.2%10.6%9.4%5.5%2.9%0.98%
Nov 202552.4%17.9%10.5%10.3%5.4%2.3%1.2%
Dec 202553.8%19.4%11.3%9.2%3.9%1.7%0.61%
Jan 202653.3%19%10.5%10%4.6%2%0.59%
Feb 202652.4%17.8%12.2%9.6%4.4%2.9%0.69%
Mar 202657.1%16.2%10%9.5%4.9%1.7%0.62%
Apr 202655.5%16.5%11.8%9.8%4.1%1.8%0.63%
May 202654.1%18%12.9%9.3%2.9%1.9%0.97%
Jun 202651.6%18.3%13.1%9.7%3.7%3%0.56%
Jul 202653.2%18.7%12.2%10.1%3%2%0.72%
Aug 202652.8%18.6%12.7%9.9%3.7%1.6%0.72%
Sep 202652.1%19.1%14.4%9.1%3.1%1.6%0.59%

How has the Best for Pet and VetEnt comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand vet clinic networks in September 2026?

2 changes
  1. In September 2026, Best for Pet gained share of searches among vet clinic networks in New Zealand, from 18.6% to 19.1%.

  2. In September 2026, VetEnt lost share of searches among vet clinic networks in New Zealand, from 3.7% to 3.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Best for Pet’s and VetEnt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Best for Pet

1 branded search term

  • best for pet

VetEnt

1 branded search term

  • vetent

How the Brand Demand Index is measured

Other head-to-heads among vet clinic networks

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