Brandwave

Denza vs Leapmotor:Which is more popular by branded search in New Zealand?

In August 2026, Denza and Leapmotor were level on Share of Search among electric-first car brands in New Zealand, with an estimated 8.1K versus 8K branded searches, at 5.6% and 5.5% estimated Share of Search.

Share of Search among electric-first car brands in New Zealand in August 2026Which is more popular in search, Denza or Leapmotor?
Denza5.6%8.1K searches
vs
Leapmotor5.5%8K searches

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Which is more popular in search, Denza or Leapmotor?

Compare electric-first automotive marques available to New Zealand drivers, using branded searches made in New Zealand. Hybrid models from these brands are also included in their brand demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Denza and Leapmotor among electric-first car brands in New Zealand, by month

Share of Search by month for Denza, Leapmotor. The figures are in the table below the chart.

View monthly share of search table
MonthBYDTeslaZeekrDenzaLeapmotorXPENGPolestarOra
Oct 202531%41.2%9.7%1.4%5.9%2.4%8%0.45%
Nov 202536.7%36.9%7.6%2.7%5.1%3.2%7.5%0.41%
Dec 202533.1%35.8%7.7%8%5.1%2.2%7.6%0.48%
Jan 202640.2%33.4%6.3%5.7%4.6%2.9%6.4%0.46%
Feb 202635.9%34.2%8.7%6%4.6%3.9%6.3%0.46%
Mar 202644.6%31.1%7.9%2.3%3.8%3.5%6.5%0.3%
Apr 202643.4%29.6%10.1%2.9%4.5%4%5.2%0.27%
May 202639.8%29.2%11.4%4.3%4.8%4.1%6.1%0.28%
Jun 202641.6%30.7%8.9%3.7%6%3.6%5.2%0.32%
Jul 202636.6%30.7%9.5%5.1%5.5%7.2%5.2%0.36%
Aug 202636.6%30.2%13%5.6%5.5%4.7%4.2%0.38%
Sep 2026————————

How has the Denza and Leapmotor comparison changed over the last 12 months?

  • The lead changed hands 3 times in the 11 months ending August 2026: Denza took it in December 2025, Leapmotor took it in March 2026, Denza took it in August 2026.
  • Across the 11 months ending August 2026, Denza’s estimated Share of Search among electric-first car brands in New Zealand moved from 1.4% to 5.6%, and its estimated monthly branded searches moved from 1.4K to 8.1K.
  • Across the 11 months ending August 2026, Leapmotor’s estimated Share of Search among electric-first car brands in New Zealand moved from 5.9% to 5.5%, and its estimated monthly branded searches moved from 6K to 8K.

How did search popularity change for New Zealand electric-first car brands in August 2026?

  1. In August 2026, Denza overtook Polestar to rank 4th among electric-first car brands in New Zealand, at 5.6%.

  2. Estimated monthly branded searches for Leapmotor in New Zealand rose 32.7% over 11 measured months, from 6K to 8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Denza’s and Leapmotor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Denza

6 branded search terms

  • denza
  • denza car
  • denza cars
  • denza d9
  • denza new zealand
  • denza nz

Leapmotor

6 branded search terms

  • leapmotor
  • leapmotor b10
  • leapmotor c10
  • leapmotor car
  • leapmotor cars
  • leapmotor nz

How the Brand Demand Index is measured

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