OptiSigns vs ScreenCloud:Which is more popular in New Zealand?
In October 2026, OptiSigns had more branded searches than ScreenCloud among digital signage software in New Zealand. OptiSigns had about 80 branded searches, while ScreenCloud had 50. OptiSigns made up 18.6% of all digital signage software searches we track, and ScreenCloud accounted for 11.6%. When we asked ChatGPT and Google AI Overviews about digital signage software, ScreenCloud appeared in all five answers and OptiSigns in four. ScreenCloud was mentioned before OptiSigns in three out of five answers.
Who do people search for more?
OptiSigns, about 60% more searches than ScreenCloud
Who does AI mention more?
ScreenCloud, mentioned in every answer we collected
Who does AI recommend more?
ScreenCloud, named ahead of OptiSigns in 3 of 5 answers
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Top digital signage software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ScreenCloud appeared in all five answers. OptiSigns was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ScreenCloud was listed before OptiSigns in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Yodeck1st- ScreenCloud2nd
- OptiSigns3rd
Xibo4th
Rise Vision5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Yodeck5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- ScreenCloud5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- OptiSigns4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Xibo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Rise Vision1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about digital signage software
5 answers
Asked ChatGPT
“Which digital signage platform should I use in New Zealand?”
Asked ChatGPT
“What are the best digital signage platforms in New Zealand?”
Asked ChatGPT
“What's the best digital signage platform in New Zealand for running screens?”
Searched Google, AI Overview
“digital signage software”
Searched Google, AI Overview
“screen display software”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is OptiSigns or ScreenCloud more popular in search?
This chart shows how often people search Google for OptiSigns and ScreenCloud by name. Each line represents a brand's share of searches for all five digital signage software we track, month by month, from searches in New Zealand.
Share of searches by month for OptiSigns, ScreenCloud. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yodeck | OptiSigns | ScreenCloud | Xibo | Rise Vision |
|---|---|---|---|---|---|
| Nov 2025 | 61.1% | 18.5% | 13% | 3.7% | 3.7% |
| Dec 2025 | 50% | 18.2% | 18.2% | 9.1% | 4.5% |
| Jan 2026 | 54% | 18% | 14% | 8% | 6% |
| Feb 2026 | 54% | 18% | 18% | 6% | 4% |
| Mar 2026 | 47.5% | 16.9% | 20.3% | 8.5% | 6.8% |
| Apr 2026 | 48.9% | 17.8% | 22.2% | 6.7% | 4.4% |
| May 2026 | 50.9% | 22.6% | 15.1% | 5.7% | 5.7% |
| Jun 2026 | 48.3% | 27.6% | 13.8% | 6.9% | 3.4% |
| Jul 2026 | 60% | 18.2% | 14.5% | 5.5% | 1.8% |
| Aug 2026 | 62.3% | 15.1% | 11.3% | 7.5% | 3.8% |
| Sep 2026 | 57.6% | 25.4% | 10.2% | 5.1% | 1.7% |
| Oct 2026 | 62.8% | 18.6% | 11.6% | 4.7% | 2.3% |
How has branded search for OptiSigns and ScreenCloud changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending October 2026: ScreenCloud took it in March 2026, OptiSigns took it in May 2026.
- Across the 12 months ending October 2026, OptiSigns’ share of searches among digital signage software in New Zealand moved from 18.5% to 18.6%, and its estimated monthly branded searches moved from 100 to 80.
- Across the 12 months ending October 2026, ScreenCloud’s share of searches among digital signage software in New Zealand moved from 13% to 11.6%, and its estimated monthly branded searches moved from 70 to 50.
How did search popularity change for New Zealand digital signage software in October 2026?
2 changes
In October 2026, ScreenCloud gained share of searches among digital signage software in New Zealand, from 10.2% to 11.6%.
In October 2026, OptiSigns lost share of searches among digital signage software in New Zealand, from 25.4% to 18.6%.
How are OptiSigns’ and ScreenCloud’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using OptiSigns’ and ScreenCloud’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
OptiSigns
2 branded search terms
- optisigns
- optisigns digital signage
ScreenCloud
2 branded search terms
- screencloud
- screencloud digital signage
Other head-to-heads among digital signage software
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