How popular isThe Citadel in search?
In August 2026, there were an estimated 170 branded searches for The Citadel in New Zealand which is down 55.3% over the last 11 months. The Citadel holds 8.3% estimated Share of Search among New Zealand whanganui restaurants and is ranked 3rd of 3 competitors for search popularity.
Mint Cafe & Bar54.1%
High-Kut Bistro37.6%
The Citadel8.3%
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Which whanganui restaurants compete with The Citadel?
Share of Search by month for Mint Cafe & Bar, High-Kut Bistro, The Citadel. The figures are in the table below the chart.
View monthly share of search table
| Month | Mint Cafe & Bar | High-Kut Bistro | The Citadel |
|---|---|---|---|
| Oct 2025 | 42.4% | 43.9% | 13.7% |
| Nov 2025 | 49.6% | 38.5% | 11.9% |
| Dec 2025 | 53.7% | 31% | 15.2% |
| Jan 2026 | 46.4% | 36.3% | 17.3% |
| Feb 2026 | 44.5% | 38.9% | 16.5% |
| Mar 2026 | 44.2% | 43.9% | 11.9% |
| Apr 2026 | 45.6% | 42.9% | 11.5% |
| May 2026 | 50.4% | 35.3% | 14.2% |
| Jun 2026 | 51.8% | 35.6% | 12.6% |
| Jul 2026 | 49.8% | 38.9% | 11.3% |
| Aug 2026 | 54.1% | 37.6% | 8.3% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.1% | 1.1K | -9.8% | +4.3 points | |
| 2, held 2nd | 37.6% | 770 | -19.8% | -1.3 points | |
| 3, held 3rd | 8.3% | 170 | -39.3% | -3 points |
54.1%
held 1st · 1.1K estimated branded searches · -9.8% vs prior month · +4.3 points
37.6%
held 2nd · 770 estimated branded searches · -19.8% vs prior month · -1.3 points
8.3%
held 3rd · 170 estimated branded searches · -39.3% vs prior month · -3 points
Compare search popularity between The Citadel and its closest rivals
How has branded search demand for The Citadel changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for The Citadel in New Zealand fell from 380 to 170.
- Across the 11 months ending August 2026, The Citadel’s estimated Share of Search among whanganui restaurants in New Zealand decreased from 13.7% to 8.3%.
- Across the 11 months ending August 2026, The Citadel’s estimated Share of Search among whanganui restaurants in New Zealand peaked at 17.3% in January 2026 and was lowest at 8.3% in August 2026.
How did search popularity change for New Zealand whanganui restaurants in August 2026?
3 changes
In August 2026, Mint Cafe & Bar gained estimated Share of Search among whanganui restaurants in New Zealand, from 49.8% to 54.1%.
In August 2026, The Citadel lost estimated Share of Search among whanganui restaurants in New Zealand, from 11.3% to 8.3%.
In August 2026, High-Kut Bistro lost estimated Share of Search among whanganui restaurants in New Zealand, from 38.9% to 37.6%.
How is The Citadel measured?
Brandwave collects information about searches that people make online using The Citadel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- citadel whanganui
- the citadel whanganui
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Is The Citadel your brand?
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