Brandwave

How popular isTech on Road in search?

In August 2026, there were an estimated 90 branded searches for Tech on Road in New Zealand which is down 10% over the last 11 months. Tech on Road holds 16.4% estimated Share of Search among New Zealand masterton IT support companies and is ranked 3rd of 5 competitors for search popularity.

Share of Search, August 2026
  1. OxygenIT40%
  2. Computer Partners16.4%
  3. Tech on Road16.4%
  4. Ohnyx IT Solutions14.5%
  5. Technology Solutions12.7%
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Which masterton IT support companies compete with Tech on Road?

Tech on Road against masterton IT support companies in New Zealand, by month

Share of Search by month for OxygenIT, Computer Partners, Tech on Road, Ohnyx IT Solutions, Technology Solutions. The figures are in the table below the chart.

View monthly share of search table
MonthOxygenITComputer PartnersTech on RoadOhnyx IT SolutionsTechnology Solutions
Oct 202531.3%20.9%14.9%19.4%13.4%
Nov 202532.1%24.5%11.3%18.9%13.2%
Dec 202520.9%32.6%16.3%18.6%11.6%
Jan 202620.4%27.8%14.8%16.7%20.4%
Feb 202632.1%18.9%15.1%17%17%
Mar 202624.1%27.6%15.5%17.2%15.5%
Apr 202632.1%24.5%11.3%15.1%17%
May 202628%24%14%12%22%
Jun 202653.7%14.7%8.4%11.6%11.6%
Jul 202641.5%20%7.7%16.9%13.8%
Aug 202640%16.4%16.4%14.5%12.7%
Sep 2026—————
  1. held 1st · 220 estimated branded searches · -18.5% vs prior month · -1.5 points

  2. held 2nd · 90 estimated branded searches · -30.8% vs prior month · -3.6 points

  3. moved from 5th to 3rd · 90 estimated branded searches · +80% vs prior month · +8.7 points

  4. moved from 3rd to 4th · 80 estimated branded searches · -27.3% vs prior month · -2.4 points

  5. moved from 4th to 5th · 70 estimated branded searches · -22.2% vs prior month · -1.1 points

Compare search popularity between Tech on Road and its closest rivals

How has branded search demand for Tech on Road changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Tech on Road in New Zealand fell from 100 to 90.
  • Across the 11 months ending August 2026, Tech on Road’s estimated Share of Search among masterton IT support companies in New Zealand increased from 14.9% to 16.4%.
  • Across the 11 months ending August 2026, Tech on Road’s estimated Share of Search among masterton IT support companies in New Zealand peaked at 16.4% in August 2026 and was lowest at 7.7% in July 2026.
  • Across the 11 months ending August 2026, Tech on Road rose from 4th to 3rd among masterton IT support companies in New Zealand.

How did search popularity change for New Zealand masterton IT support companies in August 2026?

  1. In August 2026, Tech on Road overtook Technology Solutions to rank 3rd among masterton IT support companies in New Zealand, at 16.4%.

  2. In August 2026, Computer Partners lost estimated Share of Search among masterton IT support companies in New Zealand, from 20% to 16.4%.

  3. In August 2026, Ohnyx IT Solutions lost estimated Share of Search among masterton IT support companies in New Zealand, from 16.9% to 14.5%.

  4. In August 2026, OxygenIT lost estimated Share of Search among masterton IT support companies in New Zealand, from 41.5% to 40%.

  5. In August 2026, Technology Solutions lost estimated Share of Search among masterton IT support companies in New Zealand, from 13.8% to 12.7%.

How is Tech on Road measured?

Brandwave collects information about searches that people make online using Tech on Road’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • tech on road
  • tech on road masterton

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How the Brand Demand Index is measured

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Is Tech on Road your brand?

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