Brandwave

How popular isPathway Dental?

In October 2026, people searched for Pathway Dental by name about 2,900 times in New Zealand, about the same as the previous year. These searches made up 36% of all New Zealand Christchurch dental clinic searches, placing Pathway Dental first out of five clinics. When we asked both ChatGPT and Google AI Overviews about Christchurch dental clinics, Pathway Dental appeared in two of the three answers and was the third most recommended of the five.

Search and AI answers in October 2026

Pathway Dental is the most searched of 5 competitors and the third most recommended in the AI answers we collected.

  1. Pathway DentalShare of searches 36%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
  2. Garden City DentalShare of searches 28.5%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. Christchurch Boutique DentalShare of searches 15%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  4. Bealey DentalShare of searches 13.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. Riccarton Dental StudioShare of searches 7.2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
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Top Christchurch dental clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, Pathway Dental was mentioned in two out of three: in two of the three ChatGPT answers. Pathway Dental is the third most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Riccarton Dental Studio1st
  2. Christchurch Boutique Dental2nd
  3. Pathway Dental3rd
  4. Garden City Dental–
  5. Bealey Dental–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Christchurch dental clinics

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

How often do people search for Pathway Dental compared with other New Zealand Christchurch dental clinics?

Pathway Dental against Christchurch dental clinics in New Zealand, by month

Share of searches by month for Pathway Dental, Garden City Dental, Christchurch Boutique Dental, Bealey Dental, Riccarton Dental Studio. The figures are in the table below the chart.

View monthly share of searches table
MonthPathway DentalGarden City DentalChristchurch Boutique DentalBealey DentalRiccarton Dental Studio
Nov 202540.1%31.8%14.7%9.9%3.5%
Dec 202533.7%33.7%12.8%12.8%6.9%
Jan 202633.6%33.6%12.3%12.3%8.3%
Feb 202636.2%36.2%10.9%10.9%5.9%
Mar 202637.9%31.4%11.5%11.5%7.7%
Apr 202634.9%34.9%12.8%10.5%7%
May 202634.1%34.1%12.5%12.5%6.8%
Jun 202634.1%34.1%12.5%12.5%6.8%
Jul 202634.9%34.9%12.8%10.5%7%
Aug 202635.3%35.3%13%10.6%5.7%
Sep 202636.7%29.1%13.5%13.5%7.3%
Oct 202636%28.5%15%13.2%7.2%

  1. 1.Pathway Dental

    36%

    Held 1st. 2.4K estimated branded searches, 0% vs prior month. Share -0.7 points.

  2. 2.Garden City Dental

    28.5%

    Held 2nd. 1.9K estimated branded searches, 0% vs prior month. Share -0.5 points.

  3. 3.Christchurch Boutique Dental

    15%

    Moved from 4th to 3rd. 1K estimated branded searches, +13.6% vs prior month. Share +1.6 points.

  4. 4.Bealey Dental

    13.2%

    Moved from 3rd to 4th. 880 estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Riccarton Dental Studio

    7.2%

    Held 5th. 480 estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare popularity between Pathway Dental and its closest rivals

Every comparison with Pathway Dental

4 comparisons

How has branded search demand for Pathway Dental changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Pathway Dental in New Zealand held steady at 2.9K.
  • Across the 12 months ending October 2026, Pathway Dental’s share of searches among Christchurch dental clinics in New Zealand decreased from 40.1% to 36%.
  • Across the 12 months ending October 2026, Pathway Dental’s share of searches among Christchurch dental clinics in New Zealand peaked at 40.1% in November 2025 and was lowest at 33.6% in January 2026.

How did search popularity change for New Zealand Christchurch dental clinics in October 2026?

5 changes

  1. In October 2026, Christchurch Boutique Dental overtook Bealey Dental to rank 3rd among Christchurch dental clinics in New Zealand, with 15% of the searches.

  2. In October 2026, Pathway Dental lost share of searches among Christchurch dental clinics in New Zealand, from 36.7% to 36%.

  3. In October 2026, Garden City Dental lost share of searches among Christchurch dental clinics in New Zealand, from 29.1% to 28.5%.

  4. Estimated monthly branded searches for Riccarton Dental Studio in New Zealand rose 128.6% over 12 measured months, from 210 to 480 in October 2026.

  5. Estimated monthly branded searches for Bealey Dental in New Zealand rose 49.2% over 12 measured months, from 590 to 880 in October 2026.

How are Pathway Dental’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Pathway Dental’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • pathway dental

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How the Brand Demand Index is measured

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