Brandwave

How popular isMake in search?

In August 2026, there were an estimated 190 branded searches for Make in New Zealand which is down 5% over the last 11 months. Make holds 1.9% estimated Share of Search among New Zealand workflow automation tools and is ranked 4th of 5 competitors for search popularity.

Share of Search, August 2026
  1. Power Automate43%
  2. n8n27.3%
  3. Zapier26.4%
  4. Make1.9%
  5. IFTTT1.4%
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Which workflow automation tools compete with Make?

Make against workflow automation tools in New Zealand, by month

Share of Search by month for Power Automate, n8n, Zapier, Make. The figures are in the table below the chart.

View monthly share of search table
MonthPower Automaten8nZapierMakeIFTTT
Oct 202524.1%43.7%27.8%1.4%3%
Nov 202529.7%37.1%28.3%1.8%3.1%
Dec 202525.9%38.6%30.3%2%3.2%
Jan 202626.5%38.6%29.6%2.1%3.1%
Feb 202629.7%37.1%29%2.1%2.1%
Mar 202632.9%32.3%30.8%1.8%2.2%
Apr 202632.5%32.7%31.1%1.5%2.1%
May 202634.4%35.2%26.5%2%1.9%
Jun 202643.2%27.2%25.8%2%1.8%
Jul 202643.5%26.9%25.8%1.7%2.1%
Aug 202643%27.3%26.4%1.9%1.4%
Sep 2026—————

  1. 1.Power Automate

    43%

    held 1st · 4.2K estimated branded searches · -6.2% vs prior month · -0.5 points

  2. 2.n8n

    27.3%

    held 2nd · 2.7K estimated branded searches · -4% vs prior month · +0.4 points

  3. 3.Zapier

    26.4%

    held 3rd · 2.6K estimated branded searches · -3% vs prior month · +0.6 points

  4. 4.Make

    1.9%

    moved from 5th to 4th · 190 estimated branded searches · +5.6% vs prior month · +0.2 points

  5. 5.IFTTT

    1.4%

    moved from 4th to 5th · 140 estimated branded searches · -36.4% vs prior month · -0.7 points

Compare search popularity between Make and its closest rivals

How has branded search demand for Make changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Make in New Zealand fell from 200 to 190.
  • Across the 11 months ending August 2026, Make’s estimated Share of Search among workflow automation tools in New Zealand increased from 1.4% to 1.9%.
  • Across the 11 months ending August 2026, Make rose from 5th to 4th among workflow automation tools in New Zealand.

How did search popularity change for New Zealand workflow automation tools in August 2026?

  1. In August 2026, Zapier gained estimated Share of Search among workflow automation tools in New Zealand, from 25.8% to 26.4%.

  2. In August 2026, IFTTT lost estimated Share of Search among workflow automation tools in New Zealand, from 2.1% to 1.4%.

  3. In August 2026, Make rose from 5th to 4th among workflow automation tools in New Zealand.

  4. Estimated monthly branded searches for Power Automate in New Zealand rose 25.7% over 11 measured months, from 3.4K to 4.2K in August 2026.

  5. Estimated monthly branded searches for n8n in New Zealand fell 56% over 11 measured months, from 6.1K to 2.7K in August 2026.

How is Make measured?

Brandwave collects information about searches that people make online using Make’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • integromat
  • make automation
  • make com
  • make com price
  • make integromat
  • make workflow

Do you work for Make? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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