Brandwave

How popular isLume Design in search?

In August 2026, there were an estimated 200 branded searches for Lume Design in New Zealand which is up 17.6% over the last 11 months. Lume Design holds 27.4% estimated Share of Search among New Zealand christchurch residential interior design studios and is ranked 2nd of 2 competitors for search popularity.

Share of Search, August 2026
  1. Comber and Comber72.6%
  2. Lume Design27.4%
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Which christchurch residential interior design studios compete with Lume Design?

Lume Design against christchurch residential interior design studios in New Zealand, by month

Share of Search by month for Comber and Comber, Lume Design. The figures are in the table below the chart.

View monthly share of search table
MonthComber and ComberLume Design
Oct 202566%34%
Nov 202562.3%37.7%
Dec 202556.4%43.6%
Jan 202667.5%32.5%
Feb 202667.3%32.7%
Mar 202666.7%33.3%
Apr 202667.3%32.7%
May 202658.6%41.4%
Jun 202668.3%31.7%
Jul 202658.3%41.7%
Aug 202672.6%27.4%
Sep 2026——
  1. held 1st · 530 estimated branded searches · +89.3% vs prior month · +14.3 points

  2. held 2nd · 200 estimated branded searches · 0% vs prior month · -14.3 points

Compare search popularity between Lume Design and its closest rivals

How has branded search demand for Lume Design changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lume Design in New Zealand rose from 170 to 200.
  • Across the 11 months ending August 2026, Lume Design’s estimated Share of Search among christchurch residential interior design studios in New Zealand decreased from 34% to 27.4%.
  • Across the 11 months ending August 2026, Lume Design’s estimated Share of Search among christchurch residential interior design studios in New Zealand peaked at 43.6% in December 2025 and was lowest at 27.4% in August 2026.

How did search popularity change for New Zealand christchurch residential interior design studios in August 2026?

  1. In August 2026, Comber and Comber gained estimated Share of Search among christchurch residential interior design studios in New Zealand, from 58.3% to 72.6%.

  2. In August 2026, Lume Design lost estimated Share of Search among christchurch residential interior design studios in New Zealand, from 41.7% to 27.4%.

How is Lume Design measured?

Brandwave collects information about searches that people make online using Lume Design’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • interiors by lume
  • lume design
  • lume design christchurch
  • lumedesign

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How the Brand Demand Index is measured

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Is Lume Design your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.