Brandwave

How popular isEdgewater Wanaka in search?

In August 2026, there were an estimated 1.6K branded searches for Edgewater Wanaka in New Zealand which is down 17.3% over the last 11 months. Edgewater Wanaka holds 30.7% estimated Share of Search among New Zealand wanaka hotels and accommodation and is ranked 2nd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Oakridge Resort Wanaka68.9%
  2. Edgewater Wanaka30.7%
  3. Wanaka Hotel0.38%
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Which wanaka hotels and accommodation compete with Edgewater Wanaka?

Edgewater Wanaka against wanaka hotels and accommodation in New Zealand, by month

Share of Search by month for Oakridge Resort Wanaka, Edgewater Wanaka. The figures are in the table below the chart.

View monthly share of search table
MonthOakridge Resort WanakaEdgewater WanakaWanaka Hotel
Oct 202564.8%34.8%0.36%
Nov 202564.8%35.1%0.14%
Dec 202568.8%30.8%0.38%
Jan 202664.5%35.2%0.24%
Feb 202664.2%35.2%0.57%
Mar 202664.4%35%0.57%
Apr 202669.3%30.3%0.47%
May 202664.4%35.4%0.22%
Jun 202659.9%39.7%0.49%
Jul 202668.3%31%0.69%
Aug 202668.9%30.7%0.38%
Sep 2026———
  1. held 1st · 3.6K estimated branded searches · +23.4% vs prior month · +0.7 points

  2. held 2nd · 1.6K estimated branded searches · +20.9% vs prior month · -0.3 points

  3. held 3rd · 20 estimated branded searches · -33.3% vs prior month · -0.3 points

Compare search popularity between Edgewater Wanaka and its closest rivals

How has branded search demand for Edgewater Wanaka changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Edgewater Wanaka in New Zealand fell from 2K to 1.6K.
  • Across the 11 months ending August 2026, Edgewater Wanaka’s estimated Share of Search among wanaka hotels and accommodation in New Zealand decreased from 34.8% to 30.7%.
  • Across the 11 months ending August 2026, Edgewater Wanaka’s estimated Share of Search among wanaka hotels and accommodation in New Zealand peaked at 39.7% in June 2026 and was lowest at 30.3% in April 2026.

How did search popularity change for New Zealand wanaka hotels and accommodation in August 2026?

  1. In August 2026, Oakridge Resort Wanaka gained estimated Share of Search among wanaka hotels and accommodation in New Zealand, from 68.3% to 68.9%.

  2. Estimated monthly branded searches for Edgewater Wanaka in New Zealand fell 17.3% over 11 measured months, from 2K to 1.6K in August 2026.

How is Edgewater Wanaka measured?

Brandwave collects information about searches that people make online using Edgewater Wanaka’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • edgewater co nz
  • edgewater wanaka
  • the edgewater wanaka

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How the Brand Demand Index is measured

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