Brandwave

How popular isChegg in search?

In August 2026, there were an estimated 920 branded searches for Chegg in New Zealand which held steady over the last 11 months. Chegg holds 0.22% estimated Share of Search among New Zealand study apps and is ranked 5th of 5 competitors for search popularity.

Share of Search, August 2026
  1. Kahoot!80.6%
  2. Quizlet16.5%
  3. Anki1.4%
  4. Studocu1.3%
  5. Chegg0.22%
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Which study apps compete with Chegg?

Chegg against study apps in New Zealand, by month

Share of Search by month for Kahoot!, Quizlet, Chegg. The figures are in the table below the chart.

View monthly share of search table
MonthKahoot!QuizletAnkiStudocuChegg
Oct 202576.3%19.7%1.4%2.3%0.25%
Nov 202584.6%13.2%1%0.97%0.19%
Dec 202595%3%1.2%0.5%0.31%
Jan 202679.2%10.5%6.1%2.3%1.9%
Feb 202680.7%16.7%1.8%0.6%0.22%
Mar 202677.7%17.9%2.2%1.9%0.21%
Apr 202679%14.8%2.3%2.9%0.99%
May 202680.8%15.7%1.6%1.7%0.25%
Jun 202681.3%15.4%1.4%1.6%0.25%
Jul 202683.2%13.2%2.1%1.1%0.39%
Aug 202680.6%16.5%1.4%1.3%0.22%
Sep 2026—————
  1. 1.Kahoot!

    80.6%

    held 1st · 340K estimated branded searches · +49.3% vs prior month · -2.6 points

  2. 2.Quizlet

    16.5%

    held 2nd · 69.6K estimated branded searches · +92% vs prior month · +3.3 points

  3. 3.Anki

    1.4%

    held 3rd · 5.8K estimated branded searches · +1.9% vs prior month · -0.7 points

  4. 4.Studocu

    1.3%

    held 4th · 5.5K estimated branded searches · +80.7% vs prior month · +0.2 points

  5. 5.Chegg

    0.22%

    held 5th · 920 estimated branded searches · -14.8% vs prior month · -0.2 points

Compare search popularity between Chegg and its closest rivals

How has branded search demand for Chegg changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Chegg in New Zealand held steady, from 930 to 920.
  • Across the 11 months ending August 2026, Chegg’s estimated Share of Search among study apps in New Zealand peaked at 1.9% in January 2026 and was lowest at 0.19% in November 2025.

How did search popularity change for New Zealand study apps in August 2026?

  1. In August 2026, Quizlet gained estimated Share of Search among study apps in New Zealand, from 13.2% to 16.5%.

  2. In August 2026, Kahoot! lost estimated Share of Search among study apps in New Zealand, from 83.2% to 80.6%.

  3. In August 2026, Anki lost estimated Share of Search among study apps in New Zealand, from 2.1% to 1.4%.

  4. Estimated monthly branded searches for Studocu in New Zealand fell 35.3% over 11 measured months, from 8.6K to 5.5K in August 2026.

How is Chegg measured?

Brandwave collects information about searches that people make online using Chegg’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

7 branded search terms

  • chegg
  • chegg co
  • chegg com
  • chegg flashcards
  • chegg nz
  • chegg online
  • chegg study

Do you work for Chegg? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Chegg your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.