Brandwave

How popular isAbrahams Funeral Home in search?

In August 2026, there were an estimated 460 branded searches for Abrahams Funeral Home in New Zealand which is down 29.2% over the last 11 months. Abrahams Funeral Home holds 12% estimated Share of Search among New Zealand new plymouth funeral directors and is ranked 2nd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Eagars Funerals80.9%
  2. Abrahams Funeral Home12%
  3. Vospers Funeral Services7.1%

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Which new plymouth funeral directors compete with Abrahams Funeral Home?

Abrahams Funeral Home against new plymouth funeral directors in New Zealand, by month

Share of Search by month for Eagars Funerals, Abrahams Funeral Home, Vospers Funeral Services. The figures are in the table below the chart.

View monthly share of search table
MonthEagars FuneralsAbrahams Funeral HomeVospers Funeral Services
Oct 202570%23.5%6.5%
Nov 202570.4%17.7%11.9%
Dec 202583%11.9%5.1%
Jan 202661.9%32.2%5.9%
Feb 202672.2%19.4%8.3%
Mar 202668.1%20.9%11%
Apr 202671.1%17.8%11.1%
May 202675.9%15.6%8.5%
Jun 202674%20.4%5.6%
Jul 202678.7%13.4%7.9%
Aug 202680.9%12%7.1%
Sep 2026———
  1. held 1st · 3.1K estimated branded searches · +41.7% vs prior month · +2.2 points

  2. held 2nd · 460 estimated branded searches · +24.3% vs prior month · -1.3 points

  3. held 3rd · 270 estimated branded searches · +22.7% vs prior month · -0.9 points

Compare search popularity between Abrahams Funeral Home and its closest rivals

How has branded search demand for Abrahams Funeral Home changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Abrahams Funeral Home in New Zealand fell from 650 to 460.
  • Across the 11 months ending August 2026, Abrahams Funeral Home’s estimated Share of Search among new plymouth funeral directors in New Zealand decreased from 23.5% to 12%.
  • Across the 11 months ending August 2026, Abrahams Funeral Home’s estimated Share of Search among new plymouth funeral directors in New Zealand peaked at 32.2% in January 2026 and was lowest at 11.9% in December 2025.

How did search popularity change for New Zealand new plymouth funeral directors in August 2026?

  1. In August 2026, Eagars Funerals gained estimated Share of Search among new plymouth funeral directors in New Zealand, from 78.7% to 80.9%.

  2. In August 2026, Abrahams Funeral Home lost estimated Share of Search among new plymouth funeral directors in New Zealand, from 13.4% to 12%.

  3. In August 2026, Vospers Funeral Services lost estimated Share of Search among new plymouth funeral directors in New Zealand, from 7.9% to 7.1%.

How is Abrahams Funeral Home measured?

Brandwave collects information about searches that people make online using Abrahams Funeral Home’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • abrahams funeral home
  • abrahams funeral home new plymouth

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How the Brand Demand Index is measured

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Is Abrahams Funeral Home your brand?

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