Udacity vs University of Phoenix:Which is more popular by branded search?
In August 2026, University of Phoenix had more branded searches than Udacity among university online degrees worldwide. University of Phoenix was estimated to have 550K branded searches compared to Udacity’s 60.5K, and held an 11.7% Share of Search versus Udacity’s 1.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Udacity or University of Phoenix?
Compare the university online degrees schools and universities use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for University of Phoenix, Udacity. The figures are in the table below the chart.
View monthly share of search table
| Month | Coursera | University of Phoenix | edX | Open University | Udacity | SNHU |
|---|---|---|---|---|---|---|
| Oct 2025 | 70.8% | 9.5% | 9.5% | 7.8% | 2.3% | 0.05% |
| Nov 2025 | 68.2% | 9.2% | 11.2% | 9.2% | 2.2% | 0.05% |
| Dec 2025 | 72.7% | 8% | 9.8% | 6.5% | 2.9% | 0.06% |
| Jan 2026 | 71.1% | 9.6% | 9.6% | 7.8% | 1.9% | 0.08% |
| Feb 2026 | 69.6% | 9.4% | 11.4% | 7.6% | 1.9% | 0.06% |
| Mar 2026 | 67.9% | 11.2% | 11.2% | 7.5% | 2.2% | 0.06% |
| Apr 2026 | 70.5% | 11.6% | 7.7% | 7.7% | 2.3% | 0.09% |
| May 2026 | 70.8% | 11.6% | 7.8% | 7.8% | 1.9% | 0.06% |
| Jun 2026 | 72.1% | 11.8% | 7.9% | 6.5% | 1.6% | 0.05% |
| Jul 2026 | 70.1% | 11.5% | 7.7% | 9.4% | 1.3% | 0.05% |
| Aug 2026 | 71.3% | 11.7% | 7.8% | 7.8% | 1.3% | 0.05% |
| Sep 2026 | — | — | — | — | — | — |
How has the Udacity and University of Phoenix comparison changed over the last 12 months?
3 findings
- University of Phoenix was ahead of Udacity in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Udacity’s estimated Share of Search among university online degrees worldwide moved from 2.3% to 1.3%, and its estimated monthly branded searches moved from 135K to 60.5K.
- Across the 11 months ending August 2026, University of Phoenix’s estimated Share of Search among university online degrees worldwide moved from 9.5% to 11.7%, and its estimated monthly branded searches held steady at 550K.
How did search popularity change for university online degrees worldwide in August 2026?
1 change
Estimated monthly branded searches for Udacity worldwide fell 55.2% over 11 measured months, from 135K to 60.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Udacity’s and University of Phoenix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Udacity
1 branded search term
- udacity
University of Phoenix
1 branded search term
- university of phoenix
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.