Total Span vs Versatile:Which is more popular by branded search?
In August 2026, Total Span had more branded searches than Versatile among shed brands worldwide. Total Span was estimated to have 1.9K branded searches compared to Versatile’s 720, and held a 40.4% Share of Search versus Versatile’s 15.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Total Span or Versatile?
Compare the shed brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Total Span, Versatile. The figures are in the table below the chart.
View monthly share of search table
| Month | Total Span | Ranbuild | Versatile | Kiwispan | Fair Dinkum |
|---|---|---|---|---|---|
| Oct 2025 | 43.8% | 34.7% | 10.8% | 10.8% | — |
| Nov 2025 | 47.3% | 31.6% | 9.5% | 11.6% | — |
| Dec 2025 | 42.4% | 34.5% | 10.3% | 12.7% | — |
| Jan 2026 | 43.8% | 34.7% | 10.8% | 10.8% | — |
| Feb 2026 | 35.2% | 35.2% | 16.3% | 13.3% | — |
| Mar 2026 | 45.2% | 30.1% | 11.1% | 13.6% | — |
| Apr 2026 | 40.6% | 34.2% | 12.6% | 12.6% | — |
| May 2026 | 38.2% | 32.2% | 17.7% | 11.9% | — |
| Jun 2026 | 46.3% | 30.9% | 11.4% | 11.4% | — |
| Jul 2026 | 42.6% | 35.9% | 10.8% | 10.8% | — |
| Aug 2026 | 40.4% | 34% | 15.3% | 10.2% | — |
| Sep 2026 | — | — | — | — | — |
How has the Total Span and Versatile comparison changed over the last 12 months?
3 findings
- Total Span was ahead of Versatile in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Total Span’s estimated Share of Search among shed brands worldwide moved from 43.8% to 40.4%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 11 months ending August 2026, Versatile’s estimated Share of Search among shed brands worldwide moved from 10.8% to 15.3%, and its estimated monthly branded searches moved from 590 to 720.
How did search popularity change for shed brands worldwide in August 2026?
2 changes
In August 2026, Versatile overtook Kiwispan to rank 3rd among shed brands worldwide, at 15.3%.
In August 2026, Total Span lost estimated Share of Search among shed brands worldwide, from 42.6% to 40.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Total Span’s and Versatile’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Total Span
1 branded search term
- total span
Versatile
1 branded search term
- versatile shed
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.