Tithe.ly vs Vanco:Which is more popular?
In September 2026, Vanco had more branded searches than Tithe.ly among church giving platforms worldwide. Vanco had about 201,000 branded searches, while Tithe.ly had 139,000. Vanco made up 49% of all church giving platform searches we track, and Tithe.ly accounted for 34%. When we asked ChatGPT and Google AI Overviews about church giving platforms, Tithe.ly appeared in all five answers and Vanco in none.
Who do people search for more?
Vanco, about 44% more searches than Tithe.ly
Who does AI mention more?
Tithe.ly, mentioned in every answer we collected
Who does AI recommend more?
Tithe.ly, the only one of the two named
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Top church giving platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Tithe.ly appeared in all five answers. Vanco did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Tithe.ly1st
Planning Center2nd
Givelify3rd
Pushpay4th
Subsplash5th
EasyTithe6th
Vanco–
SecureGive–- Kindrid–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Tithe.ly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Givelify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Planning Center4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pushpay3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Subsplash2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
EasyTithe1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Vanco0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SecureGive0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Kindrid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about church giving platforms
5 answers
Asked ChatGPT
“Which church giving platform should I use?”
Asked ChatGPT
“What are the best church giving platforms?”
Asked ChatGPT
“What's the best church giving platform for a small church?”
Searched Google, AI Overview
“tithing app”
Searched Google, AI Overview
“online giving for churches”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is Tithe.ly or Vanco more popular in search?
This chart shows how often people search Google for Tithe.ly and Vanco by name. Each line represents a brand's share of searches for all nine church giving platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Vanco, Tithe.ly. The figures are in the table below the chart.
View monthly share of searches table
| Month | Vanco | Tithe.ly | Givelify | Subsplash | Pushpay | EasyTithe | SecureGive | Kindrid | Planning Center |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 50.1% | 34.7% | 5.5% | 4.5% | 3.7% | 0.59% | 0.39% | 0.33% | 0.26% |
| Nov 2025 | 45.9% | 38.9% | 6.2% | 4.1% | 3.4% | 0.55% | 0.43% | 0.3% | 0.3% |
| Dec 2025 | 45.7% | 39% | 6.2% | 4.1% | 3.4% | 0.55% | 0.43% | 0.3% | 0.36% |
| Jan 2026 | 43.6% | 37.5% | 7.2% | 5.9% | 3.9% | 0.78% | 0.52% | 0.28% | 0.35% |
| Feb 2026 | 44.8% | 38.3% | 6% | 4.9% | 4% | 0.65% | 0.54% | 0.36% | 0.36% |
| Mar 2026 | 48.7% | 34% | 6.6% | 5.4% | 3.6% | 0.57% | 0.48% | 0.32% | 0.38% |
| Apr 2026 | 49.5% | 34.3% | 6.7% | 4.5% | 3.6% | 0.48% | 0.38% | 0.32% | 0.32% |
| May 2026 | 45.4% | 38.5% | 6.1% | 5% | 3.3% | 0.54% | 0.36% | 0.29% | 0.36% |
| Jun 2026 | 49.2% | 34.4% | 6.6% | 5.4% | 3% | 0.47% | 0.39% | 0.32% | 0.24% |
| Jul 2026 | 48.9% | 34.1% | 6.6% | 5.4% | 3.6% | 0.46% | 0.39% | 0.32% | 0.21% |
| Aug 2026 | 48.9% | 34.1% | 6.6% | 5.4% | 3.6% | 0.46% | 0.46% | 0.32% | 0.18% |
| Sep 2026 | 49% | 34% | 6.6% | 5.4% | 3.6% | 0.46% | 0.46% | 0.32% | 0.21% |
How has the Tithe.ly and Vanco comparison changed over the last 12 months?
3 findings
- Vanco was ahead of Tithe.ly in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Tithe.ly’s share of searches among church giving platforms worldwide moved from 34.7% to 34%, and its estimated monthly branded searches moved from 170K to 139K.
- Across the 12 months ending September 2026, Vanco’s share of searches among church giving platforms worldwide moved from 50.1% to 49%, and its estimated monthly branded searches moved from 246K to 201K.
How did search popularity change for church giving platforms worldwide in September 2026?
2 changes
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Tithe.ly’s and Vanco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among church giving platforms

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