Brandwave

TIDRADIO vs Yaesu:Which is more popular?

In September 2026, Yaesu had more branded searches than TIDRADIO among ham radio brands worldwide. Yaesu had about 27,100 branded searches, while TIDRADIO had 8,100. Yaesu made up 13.7% of all ham radio brand searches we track, and TIDRADIO accounted for 4.1%. When we asked ChatGPT and Google AI Overviews about ham radio brands, Yaesu appeared in four of the five answers and TIDRADIO in one. Yaesu was mentioned before TIDRADIO in every answer.

Among ham radio brands worldwide in September 2026

Who do people search for more?

Yaesu, about 3 searches for every 1 for TIDRADIO

Yaesu 27.1K searchesTIDRADIO 8.1K searches

Who does AI mention more?

Yaesu, mentioned in 4 of 5 answers, TIDRADIO in 1

Yaesu in 4 of 5TIDRADIO in 1 of 5

Who does AI recommend more?

Yaesu, named ahead of TIDRADIO in every answer

Yaesu first in 4TIDRADIO never first

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Top ham radio brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Yaesu was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. TIDRADIO was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Yaesu was listed before TIDRADIO in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yaesu1st
  2. Baofeng2nd
  3. Kenwood3rd
  4. Icom4th
  5. AnyTone5th
  6. Elecraft6th
  7. Xiegu6th
  8. TIDRADIO8th
  9. FlexRadio9th
  10. Radioddity10th
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Baofeng5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Yaesu4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kenwood3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AnyTone2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Xiegu2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Icom1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Radioddity1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TIDRADIO1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FlexRadio1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Elecraft1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about ham radio brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is TIDRADIO or Yaesu more popular in search?

This chart shows how often people search Google for TIDRADIO and Yaesu by name. Each line represents a brand's share of searches for all 12 ham radio brands we track, month by month, from English-language searches worldwide.

TIDRADIO and Yaesu among ham radio brands worldwide, by month

Share of searches by month for Yaesu, TIDRADIO. The figures are in the table below the chart.

View monthly share of searches table
MonthBaofengYaesuIcomRadioddityBTECHTIDRADIOFlexRadioQuanshengAnyToneElecraftXieguKenwood
Oct 202547%16%8%5.9%1.6%4.8%3.9%4.8%2.6%2.6%1.4%1.4%
Nov 202546.2%15.9%7.4%7.1%1.8%4.8%4.8%3.9%2.6%2.6%1.4%1.5%
Dec 202546.3%16%7.4%5.8%2.4%4.8%4.8%3.9%3.2%2.6%1.4%1.4%
Jan 202649.9%14.2%7.1%5.2%3%5.2%3.5%4.2%2.8%2.3%1.2%1.4%
Feb 202648.8%13.8%7.8%6.2%2.1%5%3.4%4.1%3.4%2.7%1.5%1.3%
Mar 202645.6%15.5%7.8%7%2.8%4.7%3.8%3.8%3.1%3.1%1.4%1.5%
Apr 202647.4%13.4%8.1%6%3.1%4.9%4%4%3.3%3.3%1.2%1.4%
May 202643.8%14.7%9%6.6%2.3%5.4%4.4%4.4%2.9%3.6%1.3%1.7%
Jun 202645.6%15.6%8.8%5.7%2.2%4.7%4.7%3.8%2.5%3.8%1.4%1.3%
Jul 202646.3%13.1%9%7.1%2.7%4.8%3.9%3.9%2.6%3.2%2.1%1.4%
Aug 202643.4%14.8%8.4%8.1%5.6%4.4%3%3.6%2.4%3%2%1.4%
Sep 202648.5%13.7%7.7%6.1%4.2%4.1%3.3%3.3%2.7%2.7%2.2%1.3%

How has the TIDRADIO and Yaesu comparison changed over the last 12 months?

3 findings
  • Yaesu was ahead of TIDRADIO in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, TIDRADIO’s share of searches among ham radio brands worldwide moved from 4.8% to 4.1%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
  • Across the 12 months ending September 2026, Yaesu’s share of searches among ham radio brands worldwide moved from 16% to 13.7%, and its estimated monthly branded searches moved from 33.1K to 27.1K.

How did search popularity change for ham radio brands worldwide in September 2026?

2 changes
  1. In September 2026, Yaesu lost share of searches among ham radio brands worldwide, from 14.8% to 13.7%.

  2. Estimated monthly branded searches for TIDRADIO worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using TIDRADIO’s and Yaesu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

TIDRADIO

1 branded search term

  • tidradio

Yaesu

1 branded search term

  • yaesu

How the Brand Demand Index is measured

Other head-to-heads among ham radio brands

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