Ticket Tailor vs Universe:Which is more popular?
In September 2026, Ticket Tailor had more branded searches than Universe among event ticketing platforms worldwide. Ticket Tailor had about 76,200 branded searches, while Universe had 14,800. Ticket Tailor made up 0.28% of all event ticketing platform searches we track, and Universe accounted for 0.05%. When we asked ChatGPT and Google AI Overviews about event ticketing platforms, Ticket Tailor appeared in two of the four answers and Universe in none.
Who do people search for more?
Ticket Tailor, about 5 searches for every 1 for Universe
Who does AI mention more?
Ticket Tailor, mentioned in 2 of 4 answers, Universe in 0
Who does AI recommend more?
Ticket Tailor, the only one of the two named
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Top event ticketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Ticket Tailor was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Universe did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Eventbrite4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Ticketmaster2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Humanitix2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ticket Tailor2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
DICE2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
StubHub0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
SeatGeek0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Tixr0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ticketleap0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Universe0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about event ticketing platforms
4 answers
Asked ChatGPT
“Which event ticketing platform should I use?”
Asked ChatGPT
“What are the best event ticketing platforms?”
Asked ChatGPT
“What's the best event ticketing platform for selling tickets for events?”
Searched Google, AI Overview
“event ticketing platforms”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“ticketing software for events”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Ticket Tailor or Universe more popular in search?
This chart shows how often people search Google for Ticket Tailor and Universe by name. Each line represents a brand's share of searches for all 13 event ticketing platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Ticket Tailor, Universe. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ticketmaster | StubHub | SeatGeek | Eventbrite | Humanitix | Ticket Tailor | Tixr | DICE | Ticketleap | Universe | Eventix | Tixly | Eventzilla |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 71.3% | 11.8% | 7.9% | 8% | 0.39% | 0.27% | 0.12% | 0.08% | 0.09% | 0.06% | 0.03% | <0.01% | 0.01% |
| Nov 2025 | 76.2% | 10.3% | 5.6% | 7% | 0.34% | 0.23% | 0.12% | 0.07% | 0.09% | 0.06% | 0.03% | <0.01% | <0.01% |
| Dec 2025 | 74.5% | 12.3% | 5.5% | 6.8% | 0.28% | 0.23% | 0.15% | 0.09% | 0.09% | 0.07% | 0.02% | 0.01% | <0.01% |
| Jan 2026 | 81.9% | 7.4% | 6% | 4.1% | 0.2% | 0.17% | 0.09% | 0.05% | 0.05% | 0.04% | 0.01% | <0.01% | <0.01% |
| Feb 2026 | 75.9% | 10.2% | 5.6% | 7% | 0.42% | 0.35% | 0.18% | 0.09% | 0.11% | 0.07% | 0.02% | 0.01% | 0.01% |
| Mar 2026 | 72.1% | 11.9% | 6.5% | 8.2% | 0.48% | 0.33% | 0.26% | 0.09% | 0.1% | 0.08% | 0.02% | 0.01% | 0.01% |
| Apr 2026 | 80.5% | 8.9% | 4.8% | 5% | 0.3% | 0.2% | 0.13% | 0.05% | 0.07% | 0.04% | 0.01% | <0.01% | <0.01% |
| May 2026 | 77.2% | 10.4% | 5.7% | 5.8% | 0.35% | 0.24% | 0.13% | 0.06% | 0.07% | 0.06% | 0.01% | <0.01% | <0.01% |
| Jun 2026 | 70.5% | 14.2% | 7.8% | 6.5% | 0.39% | 0.26% | 0.17% | 0.06% | 0.07% | 0.05% | 0.01% | <0.01% | <0.01% |
| Jul 2026 | 65.9% | 16.3% | 8.9% | 7.4% | 0.54% | 0.37% | 0.29% | 0.08% | 0.09% | 0.09% | 0.02% | <0.01% | <0.01% |
| Aug 2026 | 69% | 13.9% | 9.3% | 6.4% | 0.57% | 0.32% | 0.25% | 0.08% | 0.08% | 0.08% | 0.01% | <0.01% | <0.01% |
| Sep 2026 | 75.7% | 10.2% | 8.3% | 4.7% | 0.41% | 0.28% | 0.22% | 0.07% | 0.07% | 0.05% | 0.01% | <0.01% | <0.01% |
How has the Ticket Tailor and Universe comparison changed over the last 12 months?
3 findings
- Ticket Tailor was ahead of Universe in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ticket Tailor’s share of searches among event ticketing platforms worldwide moved from 0.27% to 0.28%, and its estimated monthly branded searches moved from 62.7K to 76.2K.
- Across the 12 months ending September 2026, Universe’s share of searches among event ticketing platforms worldwide moved from 0.06% to 0.05%, and its estimated monthly branded searches held steady at 14.8K.
How did search popularity change for event ticketing platforms worldwide in September 2026?
1 change

Estimated monthly branded searches for Ticket Tailor worldwide rose 21.5% over 12 measured months, from 62.7K to 76.2K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Ticket Tailor’s and Universe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ticket Tailor
4 branded search terms
- ticket tailor
- ticket tailor app
- ticket tailor events
- ticket tailor tickets
Universe
1 branded search term
- universe tickets
Other head-to-heads among event ticketing platforms

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