Brandwave

Tefal vs Weber:Which is searched more?

In September 2026, Weber had more branded searches than Tefal among hot Plate brands worldwide. Weber was estimated to have 670K branded searches compared to Tefal’s 560K, and held a 25% Share of Search versus Tefal’s 20.9%. These are worldwide searches for English-language branded terms.

Share of Search among hot Plate brands worldwide in September 2026Which is more popular in search, Tefal or Weber?
Tefal20.9%560K searches
vs
Weber25%670K searches

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Which is more popular in search, Tefal or Weber?

Compare the hot plate brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Tefal and Weber among hot Plate brands worldwide, by month

Share of Search by month for Weber, Tefal. The figures are in the table below the chart.

View monthly share of search table
MonthMINIWeberTefalCuisinartBruno
Oct 202545.1%22.9%21.6%9.5%0.93%
Nov 202536.5%22.7%27.4%12.9%0.5%
Dec 202539.2%22.2%23.6%14.5%0.54%
Jan 202641.2%20.9%24.1%13%0.69%
Feb 202645.5%23.6%21.3%8.7%0.94%
Mar 202639.5%31.7%18.5%9.4%0.99%
Apr 202637%41.6%14.2%6.5%0.76%
May 202633.9%43.3%15.2%6.8%0.72%
Jun 202640.3%36.9%15.1%6.9%0.7%
Jul 202642.2%34.9%13.5%8.5%0.89%
Aug 202642.5%31.2%16.7%8.8%0.73%
Sep 202645.4%25%20.9%7.9%0.78%

How has the Tefal and Weber comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 12 months ending September 2026: Tefal took it in November 2025, Weber took it in February 2026.
  • Across the 12 months ending September 2026, Tefal’s estimated Share of Search among hot Plate brands worldwide moved from 21.6% to 20.9%, and its estimated monthly branded searches moved from 585K to 560K.
  • Across the 12 months ending September 2026, Weber’s estimated Share of Search among hot Plate brands worldwide moved from 22.9% to 25%, and its estimated monthly branded searches moved from 619K to 670K.

How did search popularity change for hot Plate brands worldwide in September 2026?

  1. In September 2026, Tefal gained estimated Share of Search among hot Plate brands worldwide, from 16.7% to 20.9%.

  2. In September 2026, Weber lost estimated Share of Search among hot Plate brands worldwide, from 31.2% to 25%.

Other head-to-heads among hot Plate brands

How each brand is measured

Brandwave collects information about searches that people make online using Tefal’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Tefal

3 branded search terms

  • tefal
  • tefal air fryer
  • tefal ingenio

Weber

5 branded search terms

  • weber
  • weber barbecue
  • weber bbq
  • weber grill
  • weber smoker

How the Brand Demand Index is measured

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