Square for Retail vs Unleashed:Which is searched more?
In September 2026, Unleashed had more branded searches than Square for Retail among inventory management software worldwide. Unleashed had about 3,860 branded searches, while Square for Retail had 1,600. Unleashed made up 0.79% of all inventory management software searches we track, and Square for Retail accounted for 0.33%. These are worldwide searches for English-language branded terms.
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Is Square for Retail or Unleashed more popular in search?
Compare the inventory management software people buy from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Unleashed, Square for Retail. The figures are in the table below the chart.
View monthly share of searches table
| Month | NetSuite | Zoho Inventory | Sortly | Cin7 | inFlow Inventory | Unleashed | Fishbowl | Square for Retail | Ordoro | Katana | TradeGecko | DEAR Systems | Skubana |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 74.8% | 12.3% | 4.5% | 3.8% | 1.4% | 0.8% | 0.96% | 0.32% | 0.48% | 0.18% | 0.27% | 0.15% | 0.1% |
| Nov 2025 | 72.1% | 14.5% | 5.3% | 3.6% | 1.3% | 0.78% | 0.91% | 0.37% | 0.47% | 0.19% | 0.2% | 0.14% | 0.09% |
| Dec 2025 | 72.6% | 14.6% | 5.3% | 3.1% | 1.4% | 0.76% | 0.76% | 0.37% | 0.57% | 0.16% | 0.17% | 0.12% | 0.08% |
| Jan 2026 | 70.4% | 14.2% | 6.3% | 4.2% | 1.7% | 0.76% | 0.9% | 0.46% | 0.46% | 0.19% | 0.19% | 0.14% | 0.09% |
| Feb 2026 | 71.7% | 14.4% | 5.3% | 3.6% | 1.8% | 0.78% | 0.92% | 0.37% | 0.47% | 0.2% | 0.19% | 0.14% | 0.09% |
| Mar 2026 | 71% | 14.3% | 5.2% | 4.4% | 1.8% | 0.94% | 0.91% | 0.37% | 0.46% | 0.2% | 0.19% | 0.17% | 0.09% |
| Apr 2026 | 71.1% | 14.3% | 5.2% | 4.3% | 2.1% | 0.76% | 0.89% | 0.31% | 0.37% | 0.19% | 0.14% | 0.14% | 0.08% |
| May 2026 | 72% | 14.5% | 5.3% | 3.7% | 1.9% | 0.77% | 0.76% | 0.31% | 0.31% | 0.16% | 0.12% | 0.09% | 0.08% |
| Jun 2026 | 72.1% | 14.5% | 4.4% | 4.4% | 2.1% | 0.77% | 0.74% | 0.31% | 0.25% | 0.16% | 0.09% | 0.09% | 0.08% |
| Jul 2026 | 72.3% | 14.5% | 4.4% | 4.4% | 1.9% | 0.77% | 0.74% | 0.31% | 0.2% | 0.16% | 0.09% | 0.09% | 0.06% |
| Aug 2026 | 74.8% | 12.3% | 4.5% | 3.9% | 2% | 0.79% | 0.76% | 0.33% | 0.2% | 0.16% | 0.08% | 0.1% | 0.07% |
| Sep 2026 | 75.5% | 12.4% | 4.6% | 3.9% | 1.3% | 0.79% | 0.63% | 0.33% | 0.21% | 0.17% | 0.1% | 0.08% | 0.07% |
How has the Square for Retail and Unleashed comparison changed over the last 12 months?
3 findings
- Unleashed was ahead of Square for Retail in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Square for Retail’s share of searches among inventory management software worldwide moved from 0.32% to 0.33%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
- Across the 12 months ending September 2026, Unleashed’s share of searches among inventory management software worldwide moved from 0.8% to 0.79%, and its estimated monthly branded searches moved from 4.8K to 3.9K.
How did search popularity change for inventory management software worldwide in September 2026?
2 changes

Estimated monthly branded searches for Unleashed worldwide fell 19.4% over 12 measured months, from 4.8K to 3.9K in September 2026.

Estimated monthly branded searches for Square for Retail worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Square for Retail’s and Unleashed’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Square for Retail
1 branded search term
- square for retail
Unleashed
2 branded search terms
- unleashed inventory
- unleashed software
Other head-to-heads among inventory management software

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