Silverline vs Steelcase:Which is searched more?
In September 2026, Steelcase had more branded searches than Silverline among filing cabinet brands worldwide. Steelcase had about 110,000 branded searches, while Silverline had 60,500. Steelcase made up 61.4% of all filing cabinet brand searches we track, and Silverline accounted for 33.8%. These are worldwide searches for English-language branded terms.
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Is Silverline or Steelcase more popular in search?
Compare the filing cabinet brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Steelcase, Silverline. The figures are in the table below the chart.
View monthly share of searches table
| Month | Steelcase | Silverline | Bisley | HON | Lorell | Poppin | Triumph |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.3% | 18.7% | 2% | 1.6% | 0.9% | 0.41% | 0.03% |
| Nov 2025 | 76.2% | 18.7% | 2.5% | 1.4% | 0.9% | 0.33% | 0.04% |
| Dec 2025 | 72.7% | 21.9% | 2.4% | 1.6% | 1.1% | 0.32% | 0.03% |
| Jan 2026 | 71.1% | 21.4% | 3.5% | 2.3% | 1.2% | 0.38% | 0.03% |
| Feb 2026 | 72.4% | 21.8% | 2.4% | 1.9% | 1.1% | 0.39% | 0.03% |
| Mar 2026 | 72.3% | 21.8% | 2.4% | 1.9% | 1.2% | 0.39% | 0.05% |
| Apr 2026 | 72.2% | 21.7% | 2.4% | 1.9% | 1.2% | 0.47% | 0.05% |
| May 2026 | 72.6% | 21.9% | 2.4% | 1.6% | 1.1% | 0.48% | 0.03% |
| Jun 2026 | 72.6% | 21.8% | 2.4% | 1.6% | 1.1% | 0.48% | 0.05% |
| Jul 2026 | 72.4% | 21.8% | 2.4% | 1.9% | 1.1% | 0.39% | 0.03% |
| Aug 2026 | 68.9% | 25.4% | 2.3% | 1.8% | 1.2% | 0.45% | 0.06% |
| Sep 2026 | 61.4% | 33.8% | 2% | 1.3% | 1.1% | 0.33% | 0.05% |
How has the Silverline and Steelcase comparison changed over the last 12 months?
3 findings
- Steelcase was ahead of Silverline in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Silverline’s share of searches among filing cabinet brands worldwide moved from 18.7% to 33.8%, and its estimated monthly branded searches moved from 33.1K to 60.5K.
- Across the 12 months ending September 2026, Steelcase’s share of searches among filing cabinet brands worldwide moved from 76.3% to 61.4%, and its estimated monthly branded searches moved from 135K to 110K.
How did search popularity change for filing cabinet brands worldwide in September 2026?
2 changes
In September 2026, Silverline gained share of searches among filing cabinet brands worldwide, from 25.4% to 33.8%.
In September 2026, Steelcase lost share of searches among filing cabinet brands worldwide, from 68.9% to 61.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Silverline’s and Steelcase’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Silverline
1 branded search term
- silverline
Steelcase
1 branded search term
- steelcase
Other head-to-heads among filing cabinet brands
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