Brandwave

Semaphore vs Travis CI:Which is more popular?

In September 2026, Travis CI had more branded searches than Semaphore among CI/CD tools worldwide. Travis CI had about 2,400 branded searches, while Semaphore had 620. Travis CI made up 0.58% of all CI/CD tool searches we track, and Semaphore accounted for 0.15%. When we asked ChatGPT and Google AI Overviews about CI/CD tools, Travis CI appeared in one of the five answers and Semaphore in none.

Among CI/CD tools worldwide in September 2026

Who do people search for more?

Travis CI, about 4 searches for every 1 for Semaphore

Travis CI 2.4K searchesSemaphore 620 searches

Who does AI mention more?

Travis CI, mentioned in 1 of 5 answers, Semaphore in 0

Travis CI in 1 of 5Semaphore in 0 of 5

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Top CI/CD tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Travis CI was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Semaphore did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GitHub Actions1st
  2. Jenkins2nd
  3. GitLab CI3rd
  4. CircleCI4th
  5. Argo CD5th
  6. Buildkite6th
  7. Travis CI7th
  8. TeamCity–
  9. Semaphore–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Jenkins5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GitHub Actions5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • CircleCI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GitLab CI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Argo CD3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Buildkite1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Travis CI1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TeamCity0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Semaphore0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about CI/CD tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Semaphore or Travis CI more popular in search?

This chart shows how often people search Google for Semaphore and Travis CI by name. Each line represents a brand's share of searches for all nine CI/CD tools we track, month by month, from English-language searches worldwide.

Semaphore and Travis CI among CI/CD tools worldwide, by month

Share of searches by month for Travis CI, Semaphore. The figures are in the table below the chart.

View monthly share of searches table
MonthJenkinsGitHub ActionsArgo CDCircleCITeamCityBuildkiteGitLab CITravis CISemaphore
Oct 202551%19.4%17.2%3.8%3.1%1.4%3.1%0.91%0.14%
Nov 202551.3%19.5%17.3%3.8%3.1%1.4%2.5%0.92%0.14%
Dec 202553.5%20.2%14.7%4%2.6%1.4%2.6%0.78%0.14%
Jan 202651.6%19.6%17.4%3.9%2.5%1.4%2.5%0.92%0.13%
Feb 202650.8%19.3%17.1%3.8%2.5%3.1%2.5%0.74%0.13%
Mar 202646.7%26.2%15.7%3.5%2.8%1.9%2.3%0.83%0.14%
Apr 202649.6%22.7%16.7%3.7%2.4%2%2%0.73%0.1%
May 202649.5%22.6%16.6%3.7%2.4%2.4%2%0.58%0.09%
Jun 202646.9%21.6%19.3%4.3%2.8%1.9%2.3%0.68%0.12%
Jul 202648.6%22.4%17.4%3.6%2.9%2.4%2%0.58%0.12%
Aug 202645.9%25.6%16.4%3.4%3.4%2.8%1.8%0.55%0.18%
Sep 202648.3%22.1%17.2%4.4%2.9%2.4%1.9%0.58%0.15%

How has the Semaphore and Travis CI comparison changed over the last 12 months?

3 findings
  • Travis CI was ahead of Semaphore in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Semaphore’s share of searches among CI/CD tools worldwide moved from 0.14% to 0.15%, and its estimated monthly branded searches moved from 690 to 620.
  • Across the 12 months ending September 2026, Travis CI’s share of searches among CI/CD tools worldwide moved from 0.91% to 0.58%, and its estimated monthly branded searches moved from 4.4K to 2.4K.

How did search popularity change for CI/CD tools worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Travis CI worldwide fell 45.5% over 12 measured months, from 4.4K to 2.4K in September 2026.

  2. Estimated monthly branded searches for Semaphore worldwide fell 10.1% over 12 measured months, from 690 to 620 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Semaphore’s and Travis CI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Semaphore

3 branded search terms

  • semaphore ci
  • semaphore ci cd
  • semaphore io

Travis CI

1 branded search term

  • travisci

How the Brand Demand Index is measured

Other head-to-heads among CI/CD tools

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