Brandwave

SaneBox vs Superhuman:Which is more popular by branded search?

In August 2026, Superhuman had more branded searches than SaneBox among AI email assistants worldwide. Superhuman was estimated to have 110K branded searches compared to SaneBox’s 8.1K, and held a 78.9% Share of Search versus SaneBox’s 5.8%. These are worldwide searches for English-language branded terms.

Share of Search among AI email assistants worldwide in August 2026Which is more popular in search, SaneBox or Superhuman?
SaneBox5.8%8.1K searches
vs
Superhuman78.9%110K searches

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Which is more popular in search, SaneBox or Superhuman?

Compare the AI tools that help manage and write email. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

SaneBox and Superhuman among AI email assistants worldwide, by month

Share of Search by month for Superhuman, SaneBox. The figures are in the table below the chart.

View monthly share of search table
MonthSuperhumanShortwaveSaneBoxMailbutler
Oct 202579.2%10.6%7.1%3.1%
Nov 202582.2%9%6.1%2.7%
Dec 202579.7%10.7%7.1%2.6%
Jan 202680.6%10.8%5.9%2.6%
Feb 202680.7%10.8%5.9%2.6%
Mar 202681.9%11%4.9%2.2%
Apr 202678.8%12.9%5.7%2.5%
May 202679.2%13%5.8%2%
Jun 202677.2%10.3%6.9%5.6%
Jul 202680.1%13.1%4.8%2.1%
Aug 202678.9%10.6%5.8%4.7%
Sep 2026————

How has the SaneBox and Superhuman comparison changed over the last 12 months?

  • Superhuman was ahead of SaneBox in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, SaneBox’s estimated Share of Search among AI email assistants worldwide moved from 7.1% to 5.8%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 11 months ending August 2026, Superhuman’s estimated Share of Search among AI email assistants worldwide moved from 79.2% to 78.9%, and its estimated monthly branded searches moved from 90.5K to 110K.

How did search popularity change for AI email assistants worldwide in August 2026?

  1. In August 2026, SaneBox gained estimated Share of Search among AI email assistants worldwide, from 4.8% to 5.8%.

  2. In August 2026, Superhuman lost estimated Share of Search among AI email assistants worldwide, from 80.1% to 78.9%.

How each brand is measured

Brandwave collects information about searches that people make online using SaneBox’s and Superhuman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

SaneBox

1 branded search term

  • sanebox

Superhuman

1 branded search term

  • superhuman

How the Brand Demand Index is measured

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