SampleFocus vs The Drum Broker:Which is more popular?
In October 2026, SampleFocus had more branded searches than The Drum Broker among sample pack sites worldwide. SampleFocus had about 74,000 branded searches, while The Drum Broker had 3,900. SampleFocus made up 22.5% of all sample pack site searches we track, and The Drum Broker accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about sample pack sites, The Drum Broker appeared in two of the five answers and SampleFocus in none.
Who do people search for more?
SampleFocus, about 19 searches for every 1 for The Drum Broker
Who does AI mention more?
The Drum Broker, mentioned in 2 of 5 answers, SampleFocus in 0
Who does AI recommend more?
The Drum Broker, the only one of the two named
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Top sample pack sites in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, The Drum Broker was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. SampleFocus did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Splice4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cymatics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Loopmasters3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tracklib2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Loopcloud2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LANDR2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
The Drum Broker2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ghosthack2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Black Octopus Sound2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
SampleFocus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sample pack sites
5 answers
Asked ChatGPT
“Where can I get good sample packs?”
Asked ChatGPT
“What are the best sites for drum samples?”
Asked ChatGPT
“What are the best sample pack websites?”
Searched Google, AI Overview
“sample packs”
Searched Google, AI Overview
“free sample packs”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Is SampleFocus or The Drum Broker more popular in search?
This chart shows how often people search Google for SampleFocus and The Drum Broker by name. Each line represents a brand's share of searches for all 14 sample pack sites we track, month by month, from English-language searches worldwide.
Share of searches by month for SampleFocus, The Drum Broker. The figures are in the table below the chart.
View monthly share of searches table
| Month | Looperman | SampleFocus | Splice | Tracklib | Loopcloud | Loopmasters | LANDR | Cymatics | The Drum Broker | Ghosthack | Producer Loops | ADSR Sounds | Black Octopus Sound | Noiiz |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 52% | 15.6% | 6.7% | 8.6% | 4.7% | 3.8% | 1.4% | 1.5% | 1.8% | 1.4% | 1.1% | 0.49% | 0.49% | 0.41% |
| Dec 2025 | 53.8% | 16.2% | 7.4% | 7.3% | 4% | 3.2% | 1.4% | 1.3% | 1.3% | 1.8% | 0.96% | 0.43% | 0.51% | 0.35% |
| Jan 2026 | 51.9% | 19.1% | 6.9% | 8.5% | 3.8% | 3.1% | 1.1% | 1.4% | 1% | 0.93% | 0.93% | 0.41% | 0.41% | 0.41% |
| Feb 2026 | 51.7% | 19% | 6.7% | 8.5% | 3.1% | 3.8% | 1.4% | 1.3% | 1.2% | 1.1% | 0.91% | 0.41% | 0.41% | 0.41% |
| Mar 2026 | 53.9% | 19.8% | 6.5% | 7.3% | 2.7% | 3.2% | 1.2% | 1.2% | 1.3% | 0.96% | 0.78% | 0.35% | 0.35% | 0.51% |
| Apr 2026 | 53.7% | 19.8% | 7.2% | 7.2% | 2.6% | 2.6% | 1.2% | 1.2% | 1.6% | 0.96% | 0.77% | 0.35% | 0.35% | 0.35% |
| May 2026 | 54.3% | 20% | 6.8% | 7.3% | 2.7% | 2.7% | 0.97% | 1.4% | 1.3% | 0.97% | 0.78% | 0.27% | 0.27% | 0.27% |
| Jun 2026 | 50% | 22.4% | 7.5% | 6.7% | 4.5% | 2.5% | 1.1% | 1.5% | 1.2% | 1.1% | 0.73% | 0.3% | 0.27% | 0.27% |
| Jul 2026 | 51.9% | 19% | 6.8% | 8.5% | 3.8% | 2.5% | 1.1% | 1.8% | 1.3% | 1.1% | 0.91% | 0.31% | 0.41% | 0.28% |
| Aug 2026 | 53.2% | 19.6% | 7.6% | 7.2% | 3.9% | 2.6% | 0.95% | 1.5% | 0.9% | 0.95% | 0.77% | 0.26% | 0.34% | 0.23% |
| Sep 2026 | 51.2% | 23% | 7.1% | 6.9% | 3.1% | 2.5% | 1.1% | 1.4% | 1.2% | 0.9% | 0.74% | 0.31% | 0.31% | 0.31% |
| Oct 2026 | 50.2% | 22.5% | 6.9% | 6.8% | 4.5% | 2.5% | 1.6% | 1.2% | 1.2% | 0.88% | 0.73% | 0.3% | 0.3% | 0.3% |
How has branded search for SampleFocus and The Drum Broker changed worldwide over the last 12 months?
3 findings
- SampleFocus was ahead of The Drum Broker in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, SampleFocus’ share of searches among sample pack sites worldwide moved from 15.6% to 22.5%, and its estimated monthly branded searches moved from 60.5K to 74K.
- Across the 12 months ending October 2026, The Drum Broker’s share of searches among sample pack sites worldwide moved from 1.8% to 1.2%, and its estimated monthly branded searches moved from 7K to 3.9K.
How did search popularity change for sample pack sites worldwide in October 2026?
3 changes

In October 2026, LANDR overtook Cymatics and The Drum Broker to rank 7th among sample pack sites worldwide, with 1.6% of the searches.

Estimated monthly branded searches for SampleFocus worldwide rose 22.3% over 12 measured months, from 60.5K to 74K in October 2026.

Estimated monthly branded searches for The Drum Broker worldwide fell 44.3% over 12 measured months, from 7K to 3.9K in October 2026.
How are SampleFocus’ and The Drum Broker’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using SampleFocus’ and The Drum Broker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
SampleFocus
1 branded search term
- samplefocus
The Drum Broker
2 branded search terms
- drum broker
- the drum broker
Other head-to-heads among sample pack sites

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