Brandwave

Salsify vs Syndigo:Which is searched more?

In September 2026, Syndigo had more branded searches than Salsify among product information management platforms worldwide. Syndigo had about 9,900 branded searches, while Salsify had 480. Syndigo made up 24.5% of all product information management platform searches we track, and Salsify accounted for 1.2%. These are worldwide searches for English-language branded terms.

Share of searches among product information management platforms worldwide in September 2026Is Salsify or Syndigo more popular in search?
Salsify1.2%480 searches
vs
Syndigo24.5%9.9K searches

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Is Salsify or Syndigo more popular in search?

Compare services and tools used to organize product information and distribute it across commerce channels. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Salsify and Syndigo among product information management platforms worldwide, by month

Share of searches by month for Syndigo, Salsify. The figures are in the table below the chart.

View monthly share of searches table
MonthAkeneoPimcoreSyndigoPlytixSales Layerinriver PIMSalsify
Oct 202534.2%29%19.1%11.2%3.5%1.9%1.1%
Nov 202534.6%29.3%19.2%9.3%4.1%2.1%1.4%
Dec 202539.3%27.2%17.8%8.6%3.9%1.9%1.3%
Jan 202639.5%27.2%18%8.8%3.3%2%1.3%
Feb 202639%27.1%17.8%8.8%3.9%2.2%1.3%
Mar 202637.7%25.3%20.2%9.9%3.6%2%1.2%
Apr 202641.4%23.5%18.9%9.2%3.4%2.3%1.4%
May 202636.1%24.1%23.7%9.3%3.5%2.1%1.2%
Jun 202640%22.6%22.3%8.8%3.2%2%1.1%
Jul 202639%26%21%8.3%2.9%1.5%1.2%
Aug 202635.5%24.6%24.3%9.5%2.9%2.2%0.96%
Sep 202634.7%24.8%24.5%9.5%3.5%1.8%1.2%

How has the Salsify and Syndigo comparison changed over the last 12 months?

3 findings

How did search popularity change for product information management platforms worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Salsify worldwide fell 18.6% over 12 measured months, from 590 to 480 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Salsify’s and Syndigo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Salsify

1 branded search term

  • salsify pim

Syndigo

1 branded search term

  • syndigo

How the Brand Demand Index is measured

Other head-to-heads among product information management platforms

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