RUBY vs Smith.ai:Which is more popular by branded search?
In August 2026, Smith.ai had more branded searches than RUBY among virtual receptionist services worldwide. Smith.ai was estimated to have 6.6K branded searches compared to RUBY’s 720, and held a 42.3% Share of Search versus RUBY’s 4.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, RUBY or Smith.ai?
Compare the services that answer calls for a business. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Smith.ai, RUBY. The figures are in the table below the chart.
View monthly share of search table
| Month | Smith.ai | AnswerConnect | Abby Connect | PATLive | RUBY |
|---|---|---|---|---|---|
| Oct 2025 | 41.1% | 33.5% | 8.1% | 12.2% | 5.1% |
| Nov 2025 | 46.6% | 31% | 5.7% | 9.2% | 7.5% |
| Dec 2025 | 47.7% | 31.8% | 5.9% | 9.4% | 5.2% |
| Jan 2026 | 42% | 34.2% | 6.7% | 12.4% | 4.6% |
| Feb 2026 | 43.8% | 35.7% | 7% | 8.7% | 4.8% |
| Mar 2026 | 43.8% | 35.7% | 8.7% | 7% | 4.8% |
| Apr 2026 | 38.9% | 38.9% | 7.7% | 9.4% | 5.2% |
| May 2026 | 43.1% | 35.2% | 8.5% | 8.5% | 4.7% |
| Jun 2026 | 43.9% | 36% | 8.7% | 6.7% | 4.8% |
| Jul 2026 | 43.4% | 35.5% | 8.6% | 8.6% | 3.9% |
| Aug 2026 | 42.3% | 34.6% | 10.2% | 8.3% | 4.6% |
| Sep 2026 | — | — | — | — | — |
How has the RUBY and Smith.ai comparison changed over the last 12 months?
3 findings
- Smith.ai was ahead of RUBY in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, RUBY’s estimated Share of Search among virtual receptionist services worldwide moved from 5.1% to 4.6%, and its estimated monthly branded searches moved from 1K to 720.
- Across the 11 months ending August 2026, Smith.ai’s estimated Share of Search among virtual receptionist services worldwide moved from 41.1% to 42.3%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
How did search popularity change for virtual receptionist services worldwide in August 2026?
2 changes
In August 2026, RUBY gained estimated Share of Search among virtual receptionist services worldwide, from 3.9% to 4.6%.
In August 2026, Smith.ai lost estimated Share of Search among virtual receptionist services worldwide, from 43.4% to 42.3%.
How each brand is measured
Brandwave collects information about searches that people make online using RUBY’s and Smith.ai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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